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About the role
- Paid Media Analyst optimizing omnichannel performance campaigns for Chili Digital, a digital marketing agency in Latin America. Managing campaign strategies across Google, Meta, and TikTok.
Responsibilities
- The Paid Media Analyst is responsible for managing and optimizing omnichannel performance campaigns.
- This role requires a deep understanding of media channels including Google, Meta, TikTok, Retail Media, and familiarity with programmatic advertising.
- You will oversee the complete campaign lifecycle from client onboarding and media planning to execution, A/B testing, and performance reporting, ensuring clear demonstration of ROI/ROAS.
- Strong organizational skills and proficiency in managing tasks through our CRM SENTR are essential.
- Fluency in both Portuguese and English is required as you will execute campaigns in both languages.
Requirements
- 3+ years of experience managing paid media campaigns, ideally within a digital marketing agency.
- Proven track record of driving performance campaigns with demonstrable ROI/ROAS outcomes.
- Strong expertise in Google Ads and Meta Ads platforms, with practical experience on TikTok, Retail Media, and programmatic channels.
- Experience managing the complete campaign lifecycle—from client onboarding and media planning to execution, A/B testing, and performance reporting.
- Demonstrated success setting up and interpreting A/B tests to improve performance.
- Exceptional organizational skills and proficiency with CRM systems, specifically SENTR.
- Fluent in English (Spanish a plus).
- Ability to work in a fast-paced, data-driven environment with a proactive, collaborative approach.
Benefits
- Competitive compensation package.
- Opportunity to work on cutting-edge campaigns with international clients across LATAM, the US, and Europe.
- Access to advanced tools and training in paid media strategies.
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
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