Hybrid Performance Marketing Manager

Posted 2 days ago

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About the role

  • Performance Marketing Manager focused on scaling digital channels for a global beauty brand. Managing TikTok Ads, budgets, and cross-functional collaboration.

Responsibilities

  • Develop, implement, and manage holistic performance marketing strategies across multiple channels.
  • Drive growth and scale performance specifically on TikTok.
  • Own performance metrics and report on campaign performance.
  • Manage advertising budgets effectively across channels.
  • Conduct A/B and multivariate testing on creatives.
  • Collaborate closely with creative, e-commerce, brand, and analytics teams.

Requirements

  • Minimum 2 years of hands-on experience managing and scaling performance marketing campaigns across multiple paid digital channels.
  • Proven expertise in scaling performance specifically on TikTok Ads.
  • In-depth knowledge and practical experience with major advertising platforms like Meta Ads Manager and Google Ads.
  • Demonstrable experience with significant budget management.
  • Strong analytical skills with the ability to interpret complex data sets.
  • Proficiency in using analytics tools such as Google Analytics and Google Tag Manager.
  • A proactive, results-oriented, and innovative mindset.

Benefits

  • Flexible working arrangements
  • Professional development opportunities

Job title

Performance Marketing Manager

Job type

Experience level

JuniorMid level

Salary

Not specified

Degree requirement

Bachelor's Degree

Location requirements

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