Marketing Analyst specializing in E-commerce content strategy for Samsung. Supporting global content management initiatives and collaborating with international teams.
Responsibilities
Support the content management strategy with a focus on E-commerce (B2C), in partnership with the content marketing agency, aligning strategy with the needs and interests of customers and Samsung.
Translate concepts into outcomes and prototypes, evaluate user feedback, and design potential business gains by reviewing processes with partners.
Collaborate with colleagues across countries/subsidiaries, performing daily follow-up to plan and execute content management action plans.
Contribute to localization and support subsidiaries in validating assets delivered by the regional agency.
Coordinate with the promotions team to ensure execution and visibility of promotional content.
Define the communication strategy for Samsung.com and recommend actions to subsidiaries.
Collaborate with Samsung HQ to identify and apply best practices for the region in content management and publishing.
Support the preparation of weekly reports and presentations on results and strategies for senior management.
Ensure daily operational management to keep the website updated frequently.
Continuously review publishing processes and align SLAs with the partner agency.
Manage the publishing process and CMS content review with the agency, focusing on meeting the activation calendar from headquarters, regional teams and local operations.
Requirements
Experience in digital operations, ideally managing e-commerce content platforms and front-end operations such as VTEX, Xtech Commerce, Loja Integrada, Hybris, WooCommerce.
Experience in e-commerce content operational updates and product listing is a plus.
Hands-on profile with analytical skills, a sense of urgency and strong interpersonal skills, able to manage and align priorities.
Strong task organization and prioritization skills when working with agencies and subsidiaries using tools such as Jira and Confluence, as well as quick communications via email and internal chat.
Fluent English.
Benefits
Health plan, dental plan and life insurance (Bradesco).
Meal voucher (VR) or food card (VA) via Pluxee.
Wellhub.
Maternity/Paternity kit.
In-house psychologist.
Discounts at universities, language schools and partnership with Sesc.
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