Hybrid Marketing Manager

at CDW

• Job title: Marketing Manager
• Job type: Full Time
• Experience level: Junior
• Salary: Not specified
• Degree requirement: Bachelor's Degree
• Location requirements: Hybrid, London, United Kingdom

About the role

• Marketing Manager responsible for CDW’s Microsoft portfolio marketing strategy. Leading marketing initiatives and campaigns for product launches and partner engagement in the technology sector.

Responsibilities

• Own the end-to-end marketing strategy for Microsoft and selected silicon partners.
• Build integrated go-to-market plans aligned to CDW’s Modern Workspace and AI priorities.
• Translate Microsoft launches, incentives, and strategic plays into impactful CDW marketing initiatives.
• Act as the primary marketing contact for Microsoft, managing senior relationships across both organisations.
• Co-create and deliver joint, bi-annual campaigns that drive measurable growth.
• Manage alignment and value creation with silicon partners such as Intel.
• Lead multi-channel campaign development across digital, events, content and partner-led activities.
• Use market insights and customer trends to ensure campaigns are relevant and differentiated.
• Collaborate with sales, product, partner teams and agencies to ensure seamless execution.
• Own substantial marketing budgets (MDF and co-investment).
• Ensure commercial discipline, ROI tracking and performance reporting.
• Measure and communicate pipeline contribution and revenue impact.
• Support the development of CDW’s Modern Workspace and AI value proposition.
• Identify growth opportunities using ecosystem expertise and market insight.
• Align marketing initiatives with sales priorities and provide clear campaign narratives.

Requirements

• Strong understanding of the Microsoft ecosystem (Modern Workspace, Windows, Surface, CSP, AI solutions).
• Proven experience managing Microsoft or major vendor relationships within the IT channel.
• Demonstrated success delivering co-marketing programmes with global technology vendors.
• Strong commercial acumen and experience managing significant marketing budgets and ROI reporting.
• Strategic thinker with hands-on execution capability.
• (Desirable) Experience with silicon partners (Intel, AMD, Qualcomm), B2B technology marketing, or digital workplace/AI initiatives.
• Highly collaborative and able to influence across internal and external stakeholders.
• Data-driven, insight-led, and focused on outcomes.
• Confident communicator comfortable engaging senior leadership.
• Organised, resilient, and able to manage multiple priorities in a fast-paced environment.

Benefits

• Health insurance
• 401(k) matching
• Flexible work arrangements
• Professional development opportunities