Hybrid Marketing Manager

Posted 4 weeks ago

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About the role

  • Marketing Manager responsible for CDW’s Microsoft portfolio marketing strategy. Leading marketing initiatives and campaigns for product launches and partner engagement in the technology sector.

Responsibilities

  • Own the end-to-end marketing strategy for Microsoft and selected silicon partners.
  • Build integrated go-to-market plans aligned to CDW’s Modern Workspace and AI priorities.
  • Translate Microsoft launches, incentives, and strategic plays into impactful CDW marketing initiatives.
  • Act as the primary marketing contact for Microsoft, managing senior relationships across both organisations.
  • Co-create and deliver joint, bi-annual campaigns that drive measurable growth.
  • Manage alignment and value creation with silicon partners such as Intel.
  • Lead multi-channel campaign development across digital, events, content and partner-led activities.
  • Use market insights and customer trends to ensure campaigns are relevant and differentiated.
  • Collaborate with sales, product, partner teams and agencies to ensure seamless execution.
  • Own substantial marketing budgets (MDF and co-investment).
  • Ensure commercial discipline, ROI tracking and performance reporting.
  • Measure and communicate pipeline contribution and revenue impact.
  • Support the development of CDW’s Modern Workspace and AI value proposition.
  • Identify growth opportunities using ecosystem expertise and market insight.
  • Align marketing initiatives with sales priorities and provide clear campaign narratives.

Requirements

  • Strong understanding of the Microsoft ecosystem (Modern Workspace, Windows, Surface, CSP, AI solutions).
  • Proven experience managing Microsoft or major vendor relationships within the IT channel.
  • Demonstrated success delivering co-marketing programmes with global technology vendors.
  • Strong commercial acumen and experience managing significant marketing budgets and ROI reporting.
  • Strategic thinker with hands-on execution capability.
  • (Desirable) Experience with silicon partners (Intel, AMD, Qualcomm), B2B technology marketing, or digital workplace/AI initiatives.
  • Highly collaborative and able to influence across internal and external stakeholders.
  • Data-driven, insight-led, and focused on outcomes.
  • Confident communicator comfortable engaging senior leadership.
  • Organised, resilient, and able to manage multiple priorities in a fast-paced environment.

Benefits

  • Health insurance
  • 401(k) matching
  • Flexible work arrangements
  • Professional development opportunities

Job title

Marketing Manager

Job type

Experience level

Junior

Salary

Not specified

Degree requirement

Bachelor's Degree

Location requirements

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