Hybrid Marketing Coordinator

at Cato Institute

• Job title: Marketing Coordinator
• Job type: Full Time
• Experience level: Mid level, Senior
• Salary: $48,000 - $80,000 per year
• Degree requirement: Bachelor's Degree
• Location requirements: Hybrid, Washington, DC, United States

About the role

• Marketing Coordinator at Cato Institute assisting with advertising operations and integrated marketing campaigns. Working collaboratively to improve outreach and engagement efforts across diverse platforms.

Responsibilities

• Support advertising operations by maintaining ad calendars, coordinating asset specifications and deliverables (print and digital), managing vendor communications, and processing invoices.
• Assist in executing integrated marketing campaigns that include both modern (digital ads, PPC, analytics, lifecycle marketing) and traditional (print, direct mail, email) tactics.
• Coordinate logistics for conferences, exhibits, and outreach programs, including exhibitor registrations, hotel bookings, on-site rentals, and materials management.
• Create and update marketing collateral such as event flyers, digital banners, promotional materials, and internal campaign documents.
• Manage team swag and promotional item workflows, including product sourcing, order tracking, and invoice processing.
• Collaborate with web staff to build and update campaign or event landing pages that drive engagement and lead capture.
• Maintain marketing content displays across public spaces, ensuring timely rotation of materials and visual consistency with brand standards.
• Build and maintain Excel-based reports, charts, and tracking tables to monitor marketing performance and campaign outcomes.
• Support day-to-day team needs by handling requests for creative production, campaign materials, and communications coordination.
• Participate in professional development opportunities to expand skills in data analytics, advertising, and digital tools.
• Contribute creative ideas and feedback to campaign planning discussions to help strengthen messaging and audience engagement.

Requirements

• 2–3+ years of experience in marketing, communications, or a related field
• Demonstrated interest in public policy and in Cato’s mission to advance a free and open society
• Proficiency in Microsoft Excel with the ability to build and format charts, tables, and reports to communicate campaign performance
• Working knowledge of both traditional and digital marketing tactics, including PPC, digital advertising, direct mail, and email campaigns
• Optional: Familiarity with content management systems, digital advertising platforms, and creative production tools
• A bachelor’s degree in Marketing, Communications, or a related field
• Ability to travel: up to 10%

Benefits

• Medical, dental, and vision insurance
• Employer contribution to a Health Savings Account (HSA)
• Generous vacation and sick days
• Paid parental leave
• Employer-provided life and disability insurance
• 401(k) employer match
• Transit/ Parking benefits
• Pet discount plan