Social Media Specialist at Temple University, Japan Campus focusing on digital storytelling and engaging global audiences. Collaborating with students and faculty to enhance social media presence in Kyoto.
About the role
- Social Media Specialist executing Advocate Health’s social media strategy across various platforms. Responsible for content creation, audience engagement, and social media analytics.
Responsibilities
- Helps execute and contribute to Advocate Health’s social media strategy to facilitate access, awareness and engagement on Advocate Health’s social media platforms.
- Produce content driven from the social media strategy across all brand’s social media properties including Twitter, Facebook, Instagram, YouTube, blogs, etc.
- Responsible for creating, designing, and writing content for brand’s social media audiences.
- Executes on day-to-day reputation management strategies and monitors all social channels to ensure timely responses to consumers.
- Travels to locations to photograph evergreen and on-trend content for social media.
- Creates daily posts and implements paid ad strategies for platforms.
- Pulls timely social media reports and creates monthly or as-needed dashboards.
Requirements
- Bachelor’s degree in communications, journalism, public relations, marketing, advertising or other business-related field, or bachelor’s degree combined with relevant experience.
- Typically requires 3 years of experience in day-to-day management of social media platforms.
- Organized and detail oriented.
- Strong written and oral communication skills.
- Ability to operate independently in a self-directed, deadline-driven environment.
- Ability to collaborate effectively with all levels of clinicians, management, executives, etc.
- Proficient in social media management and analytics tools, Microsoft Office products and familiarity with WordPress.
- Ability to develop social media strategies and tactics and effectively communicate recommendations to external communications leadership, under the guidance of social media leadership.
Benefits
- Paid Time Off programs
- Health and welfare benefits such as medical, dental, vision, life, and Short- and Long-Term Disability
- Flexible Spending Accounts for eligible health care and dependent care expenses
- Family benefits such as adoption assistance and paid parental leave
- Defined contribution retirement plans with employer match and other financial wellness programs
- Educational Assistance Program
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