Digital Banking Product Specialist managing digital banking platforms for consumer and business banking. Collaborating with vendors and internal teams to optimize user experiences and product performance.
Responsibilities
responsible for the day-to-day administration of the bank’s digital banking platforms, including the bank’s consumer and small business online & mobile banking platform and deposit account onboarding platform
report to the VP, Digital Banking Manager, and will eventually report to the Digital Banking Supervisor
work closely with external vendors, core systems, operations, marketing, and internal subject matter experts (SMEs), to execute digital platform product strategy
assist in measuring product performance and report on digital adoption
second-line support for the online/mobile banking platform and digital account opening platform
administration of the digital platforms, and ticket/error resolutions for the digital platforms
act as product specialist of the onboarding platform including relationship management of associated vendors
become an expert on product capabilities with ability to answer questions and inform strategies.
Create and track product/service issues, escalate as appropriate and manage through to resolution.
Partner with operations, marketing, and compliance to create, test and implement new products and incentive programs on the platform.
Develops and maintains project plans to drive results on new project initiatives.
Partner with BSA, Fraud, Retail Administration, and Retail teams to develop onboarding review process and provide procedural oversight.
Engagement with Digital Banking Strategy and key vendors to develop and maintain product roadmaps and prioritize focus on the highest impact work for customers and stakeholders.
Provide recommendations for platform optimization and implement improvements.
Be the voice of the user. Understand user needs, identify the problem, and market opportunity, ideate solutions, prototype, and validate hypotheses.
Define, track, and realize key performance metrics and report on a weekly, monthly, quarterly, and annual basis.
Identify opportunities for automation and partner with Enterprise Applications and Analytics team to create synergies with internal reporting platforms.
Engagement with vendors to determine benchmarking metrics and analysis of performance against peers.
Evangelize your products to internal stakeholders and clients. Create documentation to support platform and products and partner with learning & development team to education organization.
Be an agent of change. Explore new approaches, methodologies, and technologies in an ever evolving and changing industry.
Requirements
Bachelor's Degree or equivalent related experience in banking operations, online/mobile banking administration or similar
2+ years of product management experience and/or digital banking functions in banking/financial services
Experience in creating product documentation and internal knowledge base articles
Experience in creating internal training videos and guides
Prior experience in managing seamless end-to-end, digital onboarding experiences and exposure to key elements of onboarding, such as KYC/KYB, and IDV
Strong analytical and strategic thinking skills with the ability to effectively communicate complex concepts
A data-driven approach to decision making with an analytical mindset
Experience in validating hypotheses, establishing guiding KPIs and OKRs, forecasting and monitoring product performance, and leveraging data for continuous improvement
The ability to collaborate with developers and data engineers to define the technology infrastructure and data architecture necessary to deliver a breakthrough client-centric experience
Prior experience with bank core systems (FIS IBS) preferred.
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