Support and drive the development and execution of segment or client value-driven marketing content and go-to-market strategies for commercial segments
Lead projects that support the implementation of complex segment marketing plans and execute day-to-day support and decisions leveraging client insights for targeted campaigns aligned with the firm’s key initiatives
Maintain collaborative relationships with internal and external resources to support marketing activities, providing technical guidance, direction, and decision-making as needed
Support the adoption of industry/segment trends, market climates, and competitive activities by executing adoption strategies, clearing blockers, and driving agreement with business partners to leverage opportunities
Requirements
Bachelor’s degree or the equivalent combination of work experience required
2-5 years of related experience preferred; experience in the securities or financial services industry is preferred
Proven ability to manage budgets, approve expenses, and adhere to standard operating procedures
Strong collaboration and communication skills to maintain and cultivate good working relationships with internal teams and business partners
No direct people leadership required
Benefits
BNY offers highly competitive compensation, benefits, and wellbeing programs
access to flexible global resources and tools for your life’s journey
Focus on your health, foster your personal resilience, and reach your financial goals as a valued member of our team
generous paid leaves, including paid volunteer time, that can support you and your family through moments that matter
Senior Manager leading global marketing strategy for retail technology and incubation initiatives. Building a marketing function and driving growth across every touchpoint with a focus on innovation.
Senior Manager managing marketing strategies for Consumer and Business Deposits at Huntington. Collaborating cross - functionally to formulate profitable growth strategies and monitor performance analytics.
Junior Media Buyer executing paid social campaigns for healthcare company. Collaborating with data analytics to track performance and optimize marketing strategies across Meta and TikTok.
Junior Media Buyer optimizing paid social campaigns at Heidi, an AI Care Partner for healthcare. Collaborating with analytics and acquisition teams to scale global outreach.
Head of Brand crafting Surfshark's narrative and overseeing marketing strategies for growth and engagement. Building community and managing brand initiatives across channels.
Senior Marketing Manager driving brand awareness and business growth in Kenya for a high - impact solar company. Collaborating with teams to optimize marketing strategies and manage regional projects.
Senior Customer Marketing Manager at Spektrix, focusing on client marketing strategies and advocacy program. Collaborate with teams to enhance customer relationships and experiences.
Design and manage automated CRM flows and campaigns as a key growth driver at Smartbroker. Collaborate across teams to enhance customer engagement and retention.
Leading product marketing and educational strategies for Gorgias’ Conversational Commerce platform. Collaborating across teams to enhance brand's AI - driven customer conversations.