As Digital Marketing Technology Manager at Cotality, serve as a link between MarCom and Digital Ops teams. Focus on campaign execution and improve marketing processes with technology.
About the role
- Digital Marketing Account Manager responsible for digital marketing initiatives and team coordination. Ensuring quality deliverables across SEO, social media, content, and media buying tasks within Egypt.
Responsibilities
- Overseeing all digital marketing initiatives, including Content, SEO, Social Media, and Media Buying.
- Act as the main liaison between different marketing sections and ensure that all deliverables meet quality and timeline expectations.
- Request & Project Management: Receive and track all marketing requests, ensure proper assignment of requests to relevant sections, follow up on deadlines, maintain a detailed tracker, and prioritize tasks based on campaign importance.
- Content & Social Media Coordination: Align monthly content calendars, review drafts and visuals, coordinate posting schedules, review performance and propose improvements.
- SEO & Website Coordination: Coordinate with the SEO team, track keyword rankings, ensure materials follow SEO best practices, assist in reviewing performance reports.
- Media Buying Oversight: Coordinate with the media buying team, review campaign goals and creatives, follow up on campaign results, prepare monthly performance summaries.
- Reporting & Performance Monitoring: Collect insights from all channels, compile performance reports, highlight key wins and areas for improvement, communicate effectively with marketing sections.
Requirements
- Minimum of 3+ years in a similar Digital Marketing or Account Management role.
- Proven experience working in a corporate environment.
- Arabic Native and Advanced English proficiency (spoken and written).
- Solid understanding of SEO, social media management, content workflows, and Media Buying.
- Experience using project management tools (Trello, Asana, Notion, or ClickUp) and analytics tools (Google Analytics, Meta Insights, etc.).
- Strong communication, multitasking, organization, and attention to detail.
- Bachelors degree in Marketing, Business, or any related field.
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