Werkstudent supporting team in recruitment and marketing tasks for a consulting firm. Engaging in diverse activities related to applicant management and marketing implementations.
About the role
- Intern supporting global marketing digital plan for Cosmetic Solutions. Involving content creation, metric analysis, and insights generation in a collaborative environment.
Responsibilities
- Support the execution of the global digital marketing plan, focusing on content creation and management;
- Provide operational and analytical support for digital initiatives, consolidating metrics and performance reports;
- Manage the editorial calendar and monitor publications, ensuring deadlines, approvals and message consistency;
- Create, adapt and review content for social media, website and external media (posts, banners, blog posts, technical articles, emailings and promotional materials);
- Support the creation and updating of pages and digital assets (landing pages, forms, CTAs and downloadable materials);
- Monitor KPIs such as reach, engagement, traffic, leads and conversions, producing insights and recommendations for improvement;
- Track results on lead-generation platforms (e.g., UL Prospector, SpecialChem and others), ensuring data quality and standardization;
- Support digital measurement best practices (UTMs, tracking, campaign naming conventions and file organization);
- Organize and maintain the digital asset library and marketing materials;
- Conduct market research and benchmarking with clients and competitors;
- Identify trends, opportunities and key learnings relevant to digital channels;
- Support the preparation of presentations, reports, client materials and internal trainings;
- Assist with nurturing initiatives and integrated campaigns (email marketing, social media, webinars and paid media when applicable);
- Coordinate briefs and deliverables with partner teams and external vendors;
- Contribute to ad-hoc Global Marketing projects such as events, product launches, website updates and trend studies.
Requirements
- Currently enrolled in: Chemical Engineering, Pharmacy, Business Administration, Communication, Journalism or Marketing (expected graduation by 2028)
- Advanced English (required)
- Spanish (preferred)
- Availability to intern for 2 years
- Intermediate proficiency in Microsoft Office
Benefits
- Transportation allowance
- Meal allowance – R$55.00/day
- Bradesco medical assistance
- WellHub (Gympass)
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