Marketing Analyst at BWH Hotels helping translate data into insights for marketing strategies. Collaborating in a hybrid environment to improve digital performance and support business goals.
About the role
- Marketing Analyst in a global consulting firm developing marketing strategies and communication plans. Contributing to brand positioning and presence in national and international markets.
Responsibilities
- You will play a central role in executing and developing the company's marketing and communications strategies.
- The position involves broad responsibilities across multiple areas, contributing to strengthening Amorim Global's presence in national and international markets.
- Branding: brand positioning, corporate identity, value proposition, and consistent communication across all channels.
- Digital/Performance Marketing: management of digital channels focused on reach and conversion: paid media, SEO, social media, marketing automation, and digital campaigns.
- Demand Generation: structuring strategies to attract qualified leads and support the sales funnel.
- Product Marketing: creating value propositions for the company's solutions.
- Marketing Analytics: monitoring metrics and KPIs and analyzing data to optimize strategies.
- Employer Branding: managing the company's positioning as an employer brand.
Requirements
- Bachelor's degree in Marketing, Communications, Advertising, Public Relations, or a related field
- Experience analyzing digital metrics using tools such as Google Analytics and Google Search Console
- Excellent communication skills and ability to produce institutional and digital content
- Strong organizational skills and ability to manage tasks using productivity tools
- Advanced or fluent English, with the ability to communicate verbally and in writing in a professional context
- Minimum of 2 years of experience in marketing, digital marketing, or corporate communications
Benefits
- Technical Training Programs
- Innovation and Creativity Program
- Birthday day off + Parental day off
- Paid break for contractors (PJ)
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
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