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About the role
- Growth Marketing Lead overseeing go-to-market strategies and acquisition for Assetron.ai and other SaaS products. Collaborating with the leadership team to enhance product adoption and revenue generation.
Responsibilities
- We are hiring a Growth Marketing Lead - SaaS to build and run the acquisition and go-to-market engine for Ajmera Infotech Inc.’s SaaS clients, with an immediate and primary focus on Assetron.ai’s upcoming launch.
- You will define ideal customer profiles and messaging.
- Build the marketing website and landing pages (working with design/engineering as needed).
- Create and optimize acquisition funnels.
- Set up analytics and attribution.
- Run experiments to drive qualified signups, demos, and revenue.
- Work closely with the leadership team at Ajmera Infotech Inc. and collaborate with a strong global engineering organization.
Requirements
- 5–10+ years of experience in B2B SaaS in one or more of the following roles: Growth Marketing, Performance/Demand Generation, Product Marketing with strong acquisition emphasis.
- Proven experience owning or significantly driving acquisition for a SaaS product (preferably zero-to-one or early-stage).
- Ability to write strong, clear, conversion-focused marketing copy for technical and business audiences.
- Hands-on experience with: building/working with marketing sites and landing pages (e.g., Webflow, Wix, WordPress, or through collaboration with front-end developers), setting up and optimizing paid campaigns, using analytics tools and making decisions from data.
- Strong comfort working closely with product, engineering, and leadership teams.
- Track record of designing experiments, learning quickly from results, and iterating.
- Enthusiastic about using modern AI tools (LLMs, AI-assisted writing, image/video generation, marketing automation, analytics copilots) as a core part of your day-to-day workflow, while maintaining strong human judgment and brand consistency.
Benefits
- Opportunity to build the growth engine from the ground up for a flagship SaaS product (Assetron.ai) and future products.
- Work as part of Ajmera Infotech’s fractional CRO and product services , directly shaping how SaaS products go to market and grow.
- Collaborate with a capable global engineering and product team already building at scale.
- High autonomy and direct, visible impact on product adoption and revenue.
- Competitive compensation and the opportunity to grow as the SaaS and services portfolio expands.
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
No Education Requirement
Tech skills
Location requirements
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