Restaurant Manager overseeing operations at Pokawa, ensuring customer satisfaction and team performance. Managing daily tasks, training staff, and achieving operational objectives in a dynamic environment.
About the role
- Manager of Brand role at Acorn Strategy responsible for brand foundations in Abu Dhabi. Shaping brand purpose, positioning, and messaging while ensuring evidence-based decisions.
Responsibilities
- This role is responsible for shaping brand foundations, including brand purpose, positioning, messaging, and narrative and ensuring brand decisions are grounded in research, insight, and clear rationale.
- Partner with the Vice President, Brand to develop and refine the Group brand strategy, including brand purpose, positioning, narrative, and messaging frameworks.
- Lead and commission research and insight (qualitative and quantitative) to inform brand direction, validate choices, and build evidence-based recommendations.
- Build structured strategic outputs (e.g., messaging frameworks, narrative structures, tone of voice guidance, key claim and proof points) that improve clarity and consistency across the Group.
- Shape and steward the language of the brand, ensuring terminology, key messages, and claims are credible, consistent, and defensible.
- Act as a strategic sounding board: challenge assumptions, stress-test ideas, and clarify the “why” behind brand decisions, with clear logic and supporting evidence.
- Support the development of brand principles, guidelines, and decision frameworks that enable consistent application of the brand across business units and touchpoints.
- Provide strategic brand counsel to internal stakeholders (brand, communications, marketing, business units), ensuring alignment to the core brand strategy before execution begins.
- Contribute to relevant brand health and perception measurement approaches, synthesising insights into practical recommendations for refinement and optimisation.
- Maintain strong project discipline across multiple workstreams, ensuring clear priorities, timelines, stakeholder alignment, and high-quality outputs.
Requirements
- A Bachelor’s degree in Marketing, Communications, Strategy, Business, Design, or equivalent.
- A Master’s degree would be encouraged but not required.
- Typically 10–15+ years of experience in corporate brand, enterprise branding, or brand strategy roles (in-house or consultancy/agency strategy), ideally within large, complex, high-profile organisations.
- Demonstrated experience developing brand purpose, positioning, messaging frameworks, and narrative structures, supported by research and insight.
- Exceptional writing, presentation, and interpersonal skills, with the ability to communicate clearly, influence senior stakeholders, and bring structure to ambiguity.
- Highly organised, detail-oriented, and adaptable, with the ability to manage multiple priorities and deliver high-quality work under pressure.
- Strong strategic judgement and rigour: able to justify recommendations with evidence, logic, and clear reasoning (the “science” behind the brand).
- Passionate about building brands with clarity, coherence, and long-term integrity, and committed to excellence and quality.
Benefits
- Environment for people to grow and learn
- Creativity, innovation, and professionalism culture
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
Senior Manager for channel strategy and execution at Suntory Global Spirits. Develop playbooks and KPIs, driving growth through collaboration with Sales and Brand teams.
Quality Manager optimizing customer service processes at Creditplus in Stuttgart. Responsible for quality standards and service improvements with external partners.
Solution Manager responsible for designing and delivering smart city technology solutions at NEC Corporation. Collaborating with city authorities and cross - functional teams on scalable urban infrastructure projects.
Solution Manager responsible for smart city technology solutions at NEC Corporation of India. Collaborating with authorities to create and implement engineering solutions for urban infrastructure.
Leiter für Gas Dienstleistungen und IH - Management bei HanseGas in Greifswald, verantwortlich für Teamführung und Prozessgestaltung im Bereich Instandhaltungsmanagement.
Senior Manager overseeing media planning and activation strategies at Dentsu. Leading forecasting, media planning, and execution for retail media network.
Technische/r Planungs - und Projektmanager:in für Straßenbeleuchtung bei Bayernwerk. Verantwortlich für Planung, Wartung und Erneuerung von Straßenbeleuchtungsanlagen in Unterfranken.
International Category Manager - Travel at E.ON overseeing travel management processes and coordinating supplier relations. Involved in developing and standardizing travel operations within a global context.
Contract Manager at BAM overseeing building maintenance contracts and improving service quality for various clients. Responsible for client relations, team coordination, and project management.