Media Manager responsible for programmatic strategy and campaign management for the agency. Collaborating with teams to deploy campaigns and ensure flawless execution while staying updated on market trends.
Responsibilities
Report directly to an Associate Media Director on the account
Responsible for the programmatic strategy, account management, ideation and innovation of testing, team management, and overall performance of the account
Work with a team in the creation and management of campaigns across multiple DSPs and managed service vendors
Assist in deployment of our media programs and campaigns through media platforms: Google Ad Suite (DV360) and Trade Desk
Provides day-to-day management of programmatic marketing campaigns
Cross-references campaign activation plans against in-platform campaign setup
Responsible for collecting, compiling, and aggregating weekly and/or monthly reporting
Schedule, maintain, and monitor ad delivery to ensure successful deployment of ads
Work collaboratively with team members and management to develop and continuously refine QA processes that are systematic, efficient, effective and responsive to the changing needs within the team
Work with a team to coordinate, monitor, execute and document all paid media buying activities
Insures the highest level of stewardship and error-free execution while adhering to tight deadlines
Stays up to date on all market/technology trends
Ensures all media campaigns are executed flawlessly
Requirements
Working knowledge of Digital Marketing Platforms: DV360, Trade Desk, Google Ads
Minimum 1-2 years experience in activating paid campaigns
Demonstrates success in managing process and QA in a high pressure environment
Effective time management and organizational skills, as well as strong attention to detail
Ability to communicate effectively to internal and external stakeholders
Strong mathematical and analytical aptitude required
Ability to manage projects, prioritize, and meet deadlines
Excellent verbal and written communication skills; excels at working cross-functionally
Is a self-starter and is resourceful in carrying out work assignments and following through
Ability to learn new channels, platforms and internal businesses
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