Director of Global New Asset Strategy at Lundbeck focusing on defining commercial direction for brain treatment solutions. Collaborating with diverse teams to shape Lundbeck’s innovative approaches to CNS healthcare.
About the role
- Assistant Director, Digital Acquisition enhancing donor engagement and fundraising strategies at Duke University School of Medicine. Focus on digital content and donor relationships.
Responsibilities
- Execute a patient-centered approach to increase philanthropic support, visibility, and importance among the Duke Health patient population.
- Establish a digital-first fundraising strategy for acquiring grateful patients.
- Oversee the development and implementation of print and digital communications in coordination with internal partners and external vendors.
- Generate solicitation content for mail, email, text, websites, and social media channels.
- Encourage strategic use of donor and patient stories in all communications.
- Coordinate with gift officers to facilitate outreach to grateful patients based on responses through the digital platform.
- Assist departmental leadership in determining feasibility and funding strategies for new and ongoing programs.
- Plan and establish goals to align with the direction and overall objectives.
- Enhance grateful patient acquisition through personalized and consistent outreach.
Requirements
- Bachelor's degree
- 3 years progressive fundraising/customer relations/marketing or sales and promotions experience
- Proven verbal and written communication skills
- Computer experience with Windows environment
- Experience with developing communication journeys including mail, email, text, social, and other digital platforms
- Understanding of fundraising databases and tracking mechanisms
- Experience working in email, text, and web giving platforms strongly preferred
- HTML and CSS experience a plus.
- Occasional travel required.
- OR AN EQUIVALENT COMBINATION OF RELEVANT EDUCATION AND/OR EXPERIENCE.
Benefits
- comprehensive and competitive medical and dental care programs
- generous retirement benefits
- family-friendly and cultural programs
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