About the role

  • Lead the creation and evolution of POD’s standardized video and media product, ensuring scalability across client tiers and industries.
  • Oversee creative direction and quality standards for all video campaigns, ensuring visual consistency, storytelling alignment, and technical excellence.
  • Blend production and strategy, using hands-on production to test and develop new video formats, AI workflows, and campaign concepts—establishing scalable processes for future handoff and execution.
  • Collaborate with copywriters, designers, and strategists to produce cohesive, results-driven campaigns.
  • Collaborate across marketing, paid media, SEO, social, email, and web teams to embed video in our current products—and push what’s next by evolving them into more video-forward, elevated offerings.
  • Leverage AI and emerging tools (e.g., Runway, Sora, Topaz, Midjourney, LTX Studio) to push innovation, improve efficiency, and scale creative output.
  • Manage a roster of video editors, contractors, and freelancers, maintaining timelines, budgets, and brand standards.
  • Contribute to business growth by identifying new video opportunities and partnerships that expand our media library and client offerings.
  • Present ideas and concepts internally and occasionally in client-facing settings for campaign reviews or strategy sessions.
  • Support internal marketing efforts by creating select video content that showcases POD’s expertise and thought leadership in the digital marketing space.

Requirements

  • Legally able to work in Canada and located in Calgary, AB.
  • 5+ years of experience in video production, creative direction, or media strategy—preferably in an agency environment.
  • Strong understanding of digital marketing, campaign performance, and how video drives business outcomes.
  • Proven ability to concept, lead, and deliver scalable video campaigns end-to-end.
  • Advanced technical proficiency in Adobe Premiere Pro, After Effects, and AI-driven media tools (Runway, Topaz, Midjourney, etc.).
  • A strategic mindset with a business-first approach to creative decisions.
  • Exceptional leadership and communication skills, with experience mentoring or managing creative teams.
  • A curious, experimental mindset with a commitment to AI innovation and creative testing.

Benefits

  • Three weeks of paid vacation
  • Twelve flex days
  • Passion Day to spend however you choose
  • Company-wide MeMonday to prioritize mental health
  • Remote work policy for thirty days
  • Twenty-six hours of paid volunteer time each year
  • Comprehensive benefits package including health, dental, vision, and spending accounts
  • Access to mentorship and leadership programs

Job title

Video Product Lead

Job type

Experience level

Senior

Salary

CA$62,500 - CA$70,000 per year

Degree requirement

Bachelor's Degree

Location requirements

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