Social Media Campaigns Specialist executing day - to - day social media campaigns and coordinating with cross - functional teams at TruePoint Communications. Organizing documentation and delivering detailed reporting on campaign performance.
About the role
- Social Media & Marketing Coordinator at Dermalogica shaping brand’s digital presence and driving meaningful engagement across social media. Collaborating with cross-functional teams for content and campaigns.
Responsibilities
- Strategize, develop, and execute social media campaigns across platforms
- Manage the production of high-quality content and leverage user-generated content
- Serve as the digital community manager: curate content calendars, craft captions, moderate conversations
- Monitor social performance metrics and analyze data for insights
- Collaborate with PR & Influencer team to amplify media and mentions
- Support marketing activations, product launches, and B2B activities
- Oversee regional marketing initiatives, including content localization
- Partner with various teams and act as a brand guardian
Requirements
- 1-3 years of experience in social media, digital marketing, and/or marketing communications (beauty/CPG preferred)
- Expert understanding of all social media platforms and social reporting tools
- Exceptional strategic and analytical capabilities, with a proven track record of driving community and engagement growth through thorough evaluation of critical performance metrics
- Experience creating and collaborating on creative assets
- Superior organizational and project management skills
- Bilingual in French is preferred
- Live in the GTA
Benefits
- Company bonus eligible
- Competitive health/dental benefits
- Life insurance
- RRSP matching program
- Employee Assistance program (EAP) and Access to 24/7 telemedicine service
- Monthly product allocation
- Access to LinkedIn Learning virtual learning platform
- Access to the wellness Calm app
- Paid vacation, sick/PEL days, lieu time
- Annual fitness reimbursement
- Maternity supplemental pay and paternity time off
- Exclusive employee discounts with Unilever prestige brands
- Product and treatment discounts at our flagship locations
- Access to product launches and company social/learning events
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