Internship in Social Media within the global Web & Media team at Liebherr. Involves creating social media content and community management at Ochsenhausen location.
About the role
- Social Media Manager shaping online voice and engaging with AI ecosystem at cutting-edge AI platform. Leading content strategy and performance optimization for X and LinkedIn.
Responsibilities
- Write, schedule, and manage high-quality content for X and LinkedIn, tailored to each platform’s audience and strengths.
- Translate technical updates, product launches, and AI trends into engaging, accessible, and shareable posts.
- Maintain and manage a forward-looking content calendar aligned with product milestones, community activity, and key AI industry events.
- Develop and execute platform-specific growth strategies to expand the organization’s presence across current and emerging channels.
- Drive increases in followers, reach, and engagement through experimentation, iteration, and trend awareness.
- Identify opportunities for growth through content experimentation and real-time cultural awareness.
- Track and analyze key performance metrics to inform content strategy, tone, and posting cadence.
- Partner with product and engineering teams to amplify launches and communicate product updates.
- Surface meaningful community activity and insights to internal teams.
- Align social content with broader product milestones and community initiatives.
Requirements
- 5+ years of experience managing social media accounts, ideally in technology, startups, or high-context environments.
- Demonstrated success growing engaged audiences on platforms such as X, LinkedIn, or Reddit.
- Exceptional writing and editing skills, with a concise, clear, and approachable voice.
- Familiarity with AI, LLMs, or emerging technologies, or a strong ability to quickly learn complex technical topics.
- Ability to navigate fast-moving online culture, responding to trends and conversations in real time.
- Comfort working independently while collaborating with small, cross-functional teams.
- Highly Desirable: Experience with community-driven growth strategies and engagement loops.
- Familiarity with social media analytics tools and performance tracking.
- Experience running or managing paid or promoted social campaigns.
- Strong interest in AI research culture, developer communities, or emerging technology ecosystems.
Benefits
- Comprehensive health, dental, vision, and additional support programs.
- The opportunity to work on cutting-edge AI with a small, mission-driven team.
- A culture that values transparency, trust, and community impact.
- Visa sponsorship available.
Job title
Job type
Experience level
Salary
Degree requirement
No Education Requirement
Location requirements
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