Hybrid SEO Manager

Posted last month

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About the role

  • Drive evolution and execution of Bulk ™ organic search (SEO & GEO) strategy and projects to grow organic traffic.
  • Collaborate with cross-functional stakeholders and third-party partners to optimise website and content.
  • Lead content localisation efforts with copywriting team.
  • Conduct regular competitor and website health analysis and in-depth technical website audits.
  • Monitor website performance, track KPIs, and derive insights from traffic and conversion data to refine SEO strategies.
  • Identify and address technical SEO issues affecting visibility and crawlability; implement technical recommendations (site speed, mobile optimisation, structured data, crawlability, indexation).
  • Lead initiatives to improve URL structure and internal linking; maintain XML sitemaps, robots.txt, canonical tags, low broken link counts and a healthy backlink profile.
  • Support keyword research, on-page element and metadata optimisation; collaborate with copywriting teams to create SEO-optimised content.
  • Upskill self and direct reports; work within Performance & Insights department alongside paid media and marketing insights specialists.

Requirements

  • Proven experience as SEO specialist, including managerial experience, preferably within a global D2C brand in-house or within an agency.
  • Demonstrated success in developing and implementing effective SEO strategies & projects, resulting in better organic health.
  • In-depth knowledge of SEO tools, web analytics, and data-driven decision-making.
  • Experience and passion in training and developing direct reports.
  • Exceptional analytical, problem-solving, and strategic thinking abilities.
  • Ability to interpret data, draw insights, and make data-driven decisions.
  • A passion for staying abreast of industry trends, search engine updates and AI developments.
  • In-depth knowledge of technical SEO best practices and proficiency in SEO languages incl HTML & JavaScript.
  • Strong project management skills with the ability to prioritise tasks in a fast-paced agile environment.
  • A keen interest in AI and its implications on SEO and content creation; proficiency in LLM prompting is a bonus.
  • A passion for fitness, sports and / or nutrition and fluency in another language are bonuses.

Benefits

  • Monthly Bulk Bank Benefits Allowance 🏦 including a subsidised Gym Membership 🏋️
  • A day off to celebrate your Birthday 🎂
  • PerkBox Subscription 👍
  • 60% discount on all Bulk ™ products 💰
  • Flexi Start 🕙
  • Additional Annual Leave (optional)
  • Teammate Pension Scheme
  • Life Assurance 💟
  • Medicash 👩‍⚕️
  • A day off for Volunteering (optional) 🤗
  • Cycle to Work Scheme 🚲
  • Enhanced Maternity & Paternity leave and workplace nursery scheme 🐣🧒
  • Bulk ™ Pantry 🍴
  • Happy Hour Drinks Fridge (Thursdays & Fridays) 🎉
  • Summer Working Hours 🌞

Job title

SEO Manager

Job type

Experience level

Mid levelSenior

Salary

Not specified

Degree requirement

No Education Requirement

Location requirements

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