Hybrid Senior Program Lead, B2C Customer Experience

Posted 2 months ago

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About the role

  • Program Manager evolving Priority Support for Coinbase One membership. Managing CX experiences and driving member retention through strategic improvements.

Responsibilities

  • Own the end-to-end Coinbase One CX experience across Priority Support, Coinbase One Card, and Account Protection/
  • Deep dive top CB1 contact drivers to analyze root causes, frequency, and customer impact, and propose solutions that reduce friction through product improvements, automation, and self-service content.
  • Continuously improve customer satisfaction (measured by CSAT) to position Priority Support as a clear value proposition of the Coinbase One membership.
  • Evolve Priority Support by improving routing, playbooks, processes, and tooling to deliver predictable quality at scale.
  • Leverage Priority Support interactions as a retention driver by designing save strategies and enabling agents to educate members on CB1 benefits.
  • Drive product adoption at scale by designing treatments that guide members to new products and features.
  • Translate voice of customer insights into roadmap changes in partnership with CB1 Product, Engineering, and Design, prioritizing fixes that deliver measurable outcomes
  • Enhance the Coinbase Debit Card support program by owning the full CX experience, setting quarterly goals, and driving targeted improvements.

Requirements

  • 5+ years in CX program management, project management, or product operations
  • Proven success leading retention or scaled product adoption programs with measurable business impact.
  • Demonstrated ability to run high-impact cross-functional programs across Product, CX, and vendor partners.
  • Strong execution skills with a balance of strategic leadership and hands-on delivery.
  • Data-driven operator with experience defining KPIs, partnering with Analytics, and using experimentation to drive improvements.
  • Executive-ready communication and stakeholder management skills

Benefits

  • bonus eligibility
  • equity eligibility
  • medical insurance
  • dental insurance
  • vision insurance
  • 401(k) plan

Job title

Senior Program Lead, B2C Customer Experience

Job type

Experience level

Senior

Salary

$124,780 - $146,800 per year

Degree requirement

Bachelor's Degree

Location requirements

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