Lifecycle Marketing Manager at Kittl managing email and CRM operations for user guidance. Focused on activation, feature adoption, and retention with measurable impact.
SG
Hybrid Senior Marketing Manager – Private Markets
Posted 3 months ago
About the role
- Senior Marketing Manager responsible for executing marketing strategy for Invesco’s private markets. Collaborating with regional teams and managing campaigns in real estate and private credit sectors.
Responsibilities
- Elevate Invesco’s standing as a global leader in real estate and private credit by crafting and embedding consistent, compelling messaging that resonates worldwide.
- Work hand-in-hand with our pan-regional marketing team and central stakeholders—including segment marketers, content, social media, PR, analytics, and CRM—to deliver a seamless, coordinated marketing approach that drives measurable results.
- Partner closely with investment teams and distribution to support strategic product priorities and lead the launch of innovative new offerings that align with our growth ambitions.
- Execute an ambitious media relations strategy across EMEA, working with internal teams and external agencies to secure impactful coverage, interviews, and thought leadership opportunities.
- Deliver exceptional client and partner experiences through meticulous event planning and management, from trade shows to bespoke client events, ensuring every detail aligns with our brand and budget.
- Harness the power of data, marketing automation, and analytics using Salesforce and Pardot to optimise campaigns and deepen client engagement.
- Collaborate with Distribution, Compliance, Events, and Digital teams across regions to amplify Invesco’s private markets capabilities and maximize our market impact.
Requirements
- Proven years in marketing within financial services or asset management, with hands-on experience in private markets—particularly real estate and/or private credit.
- Client Focus: Experience in the institutional and wealth management segments.
- Media Savvy: background in media relations, with communication and storytelling skills.
- Tech Proficiency: Comfortable with MS Office and marketing platforms such as Salesforce, and Aprimo.
- Organised & Proactive: Exceptional organisational skills, able to juggle priorities and meet deadlines efficiently.
- Collaborative & Independent: A true team player who can also take initiative and work autonomously.
- Interpersonal Skills: Communicator with the ability to build relationships across diverse teams and stakeholders.
Benefits
- Company-provided healthcare
- A competitive annual leave allowance
- Flexible working options, including hybrid working arrangements
- Generous pension provisions
- Income protection
- Health and wellness benefits
- Volunteering days
- Enhanced parental leave
- Life insurance
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
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