Senior Director of Product Marketing leading strategies for a next-generation AI-first fintech solution at SS&C. Driving product marketing efforts to communicate value and ensure market success.
Responsibilities
Develop and execute a strategic marketing plan that drives engagement, demand generation, and pipeline growth.
Lead the creation of core messaging, positioning, and content that resonates with end users and executive-level stakeholders.
Collaborate with sales and product teams to create compelling go-to-market materials, including whitepapers, webinars, ROI models, and solution briefs.
Define and refine pricing and packaging strategies to maximize market adoption and revenue.
Equip sales teams with the training, tools, and assets they need to effectively communicate the product’s value.
Conduct in-depth market research and competitive analysis to fine-tune messaging and positioning.
Build strong relationships with customers to understand their challenges, uncover insights, and translate feedback into actionable marketing initiatives.
Track and measure the success of marketing initiatives, continuously optimizing strategies to maximize impact.
Requirements
15+ years of experience in B2B product marketing, preferably in SaaS, enterprise software, or data management platforms.
5+ years of leadership experience managing high-performing product marketing teams.
Proven success in developing and executing product marketing strategies that drive revenue growth and market differentiation.
Deep expertise in messaging, positioning, storytelling, and sales enablement for complex, multi-product platforms.
Strong understanding of hybrid GTM models including sales-led and product-led motions.
Experience with account-based marketing (ABM), customer intelligence, and competitive analysis.
Demonstrated experience implementing AI tools and strategies within product marketing.
Exceptional communication and presentation skills, effective with both technical and executive audiences.
Demonstrated ability to lead cross-functional initiatives and influence stakeholders across global teams.
Bachelor’s degree in marketing, Business, or a related field; MBA or advanced degree is a plus.
Pragmatic Marketing certification / experience is a plus.
Product Marketing Manager for Collaboration Solutions, translating technical concepts and product capabilities into marketing messages. Working with cross - functional teams to drive customer understanding and engagement.
Director of Product Marketing leading strategic initiatives for customer recapture and retention at a fintech company. Focused on developing marketing strategies for refinance, purchase, and home equity products.
Platform Product Marketing Manager managing go - to - market strategy for critical Identity portfolio. Collaborating with Product, Engineering, and Marketing teams to launch and position products worldwide.
Product Marketing Manager focusing on heat exchanger and industrial flow solutions in the food industry. Bridging market insights and customer needs with innovative product strategies.
Product Marketing Manager at MRI Software shaping product messaging and supporting Sales. Focused on pipeline growth through compelling storytelling and market positioning in a competitive landscape.
Product Marketing Manager at Booxi synthesizing market insights to drive product strategy. Collaborating with sales and product teams for effective go - to - market execution in retail tech.
Director of Product Marketing at Altus Group driving transformational growth through strategic marketing leadership and multi - year product strategies.
Product Marketing Manager at Intenseye building AI - powered platform for industrial environments. Leading go - to - market strategies and market positioning for new products in B2B SaaS.