Hybrid Senior Campaign, Content Manager

at Hawk

• Job title: Senior Campaign, Content Manager
• Job type: Full Time
• Experience level: Senior
• Salary: Not specified
• Degree requirement: Bachelor's Degree
• Location requirements: Hybrid, New York City, United States

About the role

• Senior Campaign & Content Manager at AI fintech company managing campaigns and creating engaging content. Leading the content strategy to support growth goals and brand voice.

Responsibilities

• Build the campaign and content strategy to support Hawk’s ambitious growth goals
• Shape Hawk's brand voice and creating high-quality, engaging content that connects with audiences
• Develop and execute an engaging campaign strategy for Hawk that will deliver on company objectives
• Map out content strategy for Hawk, ensuring campaigns are delivered with high-quality content
• Oversee the creation of campaign assets to ensure timely activation of campaigns
• Lead a team of content managers to maintain brand consistency and accuracy
• Work with design resources to ensure content is visually polished and on-brand
• Build a network of external content providers and commission content when needed
• Establish and nurture strong, collaborative relationships with subject matter experts
• Collaborate with marketing team, including Product Marketing, Digital Marketing, and Field Marketing
• Build relationships with Sales and Product teams to understand campaign and content needs
• Maintain Hawk’s brand voice across all content pieces
• Track, analyze, and report on content performance metrics to measure success
• Review and approve content to ensure it aligns with Hawk’s objectives and values

Requirements

• 5+ years of experience in B2B technology content or campaign management
• Strong leadership skills and the ability to motivate and develop a team
• Experience of managing external content and design resources
• Strong project management skills and ability to manage multiple projects and deadlines
• Excellent writing and editing skills, with a keen eye for detail and consistency
• Ability to work cross-functionally and build relationships with diverse stakeholders
• Willingness to roll up your sleeves to get the job done
• Experience in financial service and anti-financial crime would be advantageous

Benefits

• culture of mutual trust, support and passion
• opportunities to grow professionally
• make a difference in the world