Experienced marketing strategist developing and managing omnichannel marketing campaigns for Capital One's Card Partnerships. Collaborating with cross-functional teams and leveraging data insights for marketing optimization.
Responsibilities
Develop and manage omnichannel marketing prospect campaigns
Drive and execute marketing strategies for new, innovative multi-channel campaigns
Partner with cross-functional stakeholders and build marketing intent
Leverage insights & performance results to optimize marketing programs
Merchandize and socialize marketing & business results through data-backed storytelling
Collaborate with multiple cross-functional teams including creative agencies, analytics, research, operations, legal and client/partner
Requirements
Bachelor's Degree or Military experience
At least 2 years of experience in marketing or project management
At least 2 years experience in planning, executing and analyzing marketing programs
At least 2 years of experience managing creative processes, partnering with creative teams and developing creative optimization frameworks
1+ years of experience with Salesforce Marketing Cloud
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