Senior Marketing Manager leading marketing strategy at Woodstock Legal Services. Build content and brand awareness to attract lawyer consultants and clients.
About the role
- Marketing analyst improving marketing strategies and overseeing campaigns at MPD Engenharia. Collaborating with teams to optimize performance and drive engagement.
Responsibilities
- Develop, implement and oversee administrative and strategic marketing activities, ensuring alignment with company objectives.
- Obtain quotes from suppliers, ensuring quality, cost-effectiveness and innovation in contracted services.
- Manage the distribution of promotional materials to customers, employees and the sales team, ensuring impact and consistency in communication.
- Maintain relationships with advertising agencies, promotion and events agencies, photographers, the press, digital agencies, printers and various suppliers, coordinating integrated actions.
- Define, implement and monitor media and promotion plans, focusing on measurable results and strategic indicators.
- Monitor competitors' actions, market trends and benchmarks, proposing adjustments and opportunities for competitive positioning.
- Analyze results of digital and offline marketing campaigns, using KPIs and relevant metrics to optimize performance and ROI.
- Propose creative and innovative ideas for campaigns, content and marketing strategies, adding value to the brand and audience experience.
- Design and conduct research with customers and prospects, turning data into strategic business insights.
- Support the team in building digital strategies, online content and social media presence, with both analytical and creative perspectives.
Requirements
- Professional Experience: Preferred 3 years of experience in Marketing, with experience in digital strategies, data analysis and online campaigns.
- Education: Preferred completed higher education in Business Administration, Marketing, Advertising, Public Relations or Journalism.
- Certifications: Preferred completion of professional development courses related to the field and digital marketing.
- Desired personal skills and characteristics:
- Strategic and analytical thinking
- Creativity and the ability to propose innovative ideas
- Interpersonal skills and teamwork
- Clear and objective communication
- Planning and organizational skills
- Commitment and quality of work
- Technical competencies:
- Knowledge of Microsoft Office 365
- Strong foundation in Marketing principles
- Experience with Digital Marketing tools, metrics analysis and online campaign management
Benefits
- 🍒 Afternoon fruit snacks
- 📅 1 day of home office per week (**we are located in Alphaville**)
- 🥖 Breakfast
- 🥗 Meal or food allowance
- 🚞 Transportation voucher
- 🩺 Medical and dental insurance
- 🏋️♀️ Totalpass
- ⛑️ Group life insurance and funeral assistance
- 🍼 Maternity kit
- 💵 Payroll-deductible loan
- ✨ Viva Bem - psychological, legal and financial support
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
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