Lead the development and execution of multi-channel media strategies for a range of clients, understanding and meeting each client’s unique tonality, approach, media comfortability and more.
Pitch and secure media coverage across consumer, lifestyle, travel and broadcast outlets.
Host and lead on-site/in-person media engagements, manage media and counsel spokespeople, supervise media interviews and coordinate with support teams.
Build and expand top-tier cross-category media relationships; bring and grow a strong roster of media contacts.
Serve as a leading member of Zeno’s Media Network, sharing earned media best practices and POVs across the agency.
Strengthen media savviness of account teams and clients and help protect client brand reputation.
Lead large-scale communications campaigns at the strategic and executional level and manage multiple simultaneous assignments.
Report into the Earned Media Practice lead in New York and collaborate with internal and external stakeholders.
Requirements
At least 6-8 years’ media relations experience at agency or in-house.
Strong roster of top media contacts across consumer, lifestyle, travel and broadcast.
An ability to conceptualize media-worthy stories from initial ideas and brainstorms and to weigh in quickly on what is considered “mediable”.
A strong understanding of PR’s impact on clients’ business and experience in protecting brand reputation.
A robust portfolio of secured recent media coverage across national, local, broadcast, print, digital mediums.
A proven track record of leading large-scale communications campaigns at the strategic and executional level.
Demonstrated excellent writing and editorial skills and ability to make clear, convincing presentations to clients and senior leaders.
An innate and natural ability to multi-task and juggle many different client projects and internal Zeno priorities.
Media training experience for client spokespeople, from C-suite to celebrities and other brand partners.
Leading-edge knowledge of how media works today and a point of view on the future of earned media.
Solution-oriented, collaborative, go-getter mentality with the ability to thrive amid ambiguity.
Benefits
Healthy, happy employees make Zeno better, so we have programs that support physical, mental and financial wellness.
Our culture and benefits are designed to promote flexibility, celebrate diversity and support work/life balance.
Medical, dental and vision insurance with prescription plans.
Short and long-term disability.
"Be Kind to Your Mind" program: paid subscription to Headspace and access to mental health providers and other services through an employee assistance program.
Employee resource groups for community and support.
Generous vacation, paid holidays and self-care time.
401(k) plan and pretax flexible spending accounts.
Tuition assistance and life insurance.
Free access to a certified financial coach.
ZenoFit program: monthly allowance to fund personal activities that promote health and well-being.
These and other benefits are available to non-temporary employees in the US.
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