Senior Sales Development Representative managing proactive lead generation for B2B SaaS company MAIA. Collaborating closely with sales and marketing teams to optimize go - to - market strategies.
About the role
- Public Sector SDR Manager at NinjaOne leading a team for pipeline generation and sales strategy in the public sector. Focused on hiring, coaching, and ensuring compliance in procurement processes.
Responsibilities
- Hire, onboard, and lead a high-performing team of SDRs focused on the Public Sector (SLED + Federal) vertical
- Train and develop team members on product knowledge, value-based messaging, and Public Sector–specific sales strategies
- Drive consistent pipeline generation and demo attainment through proactive outbound efforts
- Ensure SDRs are aligned with compliance considerations and procurement processes unique to public sector buyers, including federal contracting vehicles and state/local RFPs
- Partner with Sales to align SDR strategy with public sector territory plans and account priorities
- Collaborate with Marketing to develop campaigns tailored to Public Sector agencies and institutions
- Monitor KPIs and provide coaching to improve performance across individuals and the team
- Leverage Salesforce and Salesloft to track activity, engagement, and outcomes
- Provide weekly reporting on team performance and pipeline contribution across SLED and Federal accounts
- Celebrate wins, incentivize performance, and foster a strong team culture
- Own hiring, performance reviews, career development, and retention for your team
- Other responsibilities as needed to support GTM success
Requirements
- Proven experience selling into or supporting the Public Sector, SLED OR Federal vertical is required
- 2+ years of experience managing an SDR team in SaaS
- Minimum 1 year of experience as an SDR or similar outbound sales role
- Demonstrated success hitting and exceeding pipeline goals through outbound sales
- Familiarity with public sector buying cycles, procurement processes, and compliance requirements (e.g., state/local RFPs, federal contracting vehicles, agency-specific mandates)
- Experience coaching SDRs on messaging, objection handling, and qualification tailored to Public Sector prospects
- Track record of hiring and developing top talent
- Comfortable analyzing data and using it to guide strategy and performance
- Strong cross-functional communicator, especially with Sales and Marketing
- Salesforce and Salesloft experience a plus
- Values-aligned with NinjaOne: curious, kind, humble, and growth-oriented
Benefits
- Comprehensive benefits: medical, dental, vision
- 401(k) to support your financial future
- Unlimited PTO to support work-life balance
- Career growth opportunities and internal mobility
- Flexibility with a hybrid remote setup
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
No Education Requirement
Location requirements
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