Product Marketing Specialist at Boeing responsible for managing promotional campaigns for key products. Collaborating across teams to create marketing materials and evaluate marketing program effectiveness.
Responsibilities
support the creation and distribution of promotional campaigns for key products and services to communicate the product’s value to the market
facilitating sales team training
creating marketing materials that communicate product features
developing the marketing tools and campaigns to attract new prospects and customers
evaluate customer target audience, competitive landscape, and other market intelligence to support marketing plans for portfolio of products and services
collaborate cross-functionally on projects with product management, business development, sales, creative services, digital marketing, and ecommerce stakeholders
facilitate product and service training for global sales team
research, develop and manage a wide range of marketing collateral to support business priorities
assess the effectiveness of the marketing programs that support your products on an ongoing basis, and report back to the business on required changes
develop and maintain marketing content including product enrichment, informative articles, brand and category webpages to build awareness and increase customer conversion
coordinate customer & supplier communications as needed in support of new offerings, process changes, & other relevant updates
support marketing requirements for industry events, including occasional attendance as needed
support project management of marketing activities
Requirements
3 years of related work experience
Proven project management skills
Ability to work independently
Excellent written and verbal communication skills
Ability to work with senior leadership
Ability to manage multiple and competing priorities
Ability to work in a very fast-paced environment with a high degree of accuracy
Proficient in MS Office Suites (Word, Excel, PowerPoint)
Bachelor’s Degree: Business, Marketing, Advertising, Public Relations or Related Field of Studies
5 years of related work experience (Level 3)
7 years of related work experience (Level 4)
PMP Certification and/or Agile experience
Benefits
competitive base pay and variable compensation opportunities
health insurance
flexible spending accounts
health savings accounts
retirement savings plans
life and disability insurance programs
programs that provide for both paid and unpaid time away from work
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