Hybrid Partnerships Impact Manager – Strategy

Posted last month

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About the role

  • Leading working sessions with key stakeholders to align on partnership objectives, success metrics, and performance outcomes.
  • Defining and mapping partnership value, including ROI models, measurement definitions, and relevant KPIs.
  • Reviewing, auditing, and integrating existing data sources (e.g., media valuation, consumer research, and partner reporting).
  • Identifying measurement gaps and recommending new approaches or data sources to address them.
  • Developing and presenting concise measurement frameworks and early insights to inform business planning and strategy.
  • Acting as the central hub for all partnership performance data collection, validation, and analysis.
  • Analysing consolidated data to measure partnership impact — from visibility and engagement to brand equity and commercial outcomes.
  • Coordinating additional research initiatives as required to strengthen analysis and insight quality.
  • Producing detailed ROI reports highlighting inputs, outputs, and outcomes across partnership portfolios.
  • Identifying opportunities to optimise partnership performance through benchmarking, insights, and strategic recommendations.
  • Creating and delivering executive summaries and presentations for senior stakeholders, distilling complex data into clear, actionable insights for future investment decisions.

Requirements

  • Proven experience in partnership evaluation, sponsorship analytics, or marketing effectiveness.
  • Strong understanding of sponsorship measurement frameworks, ROI modelling, and performance reporting.
  • Experience using data from Nielsen, Kantar, YouGov, or equivalent research and media valuation sources.
  • Ability to interpret data and translate it into strategic recommendations.
  • Excellent communication and presentation skills, with experience engaging senior stakeholders.
  • High proficiency in Excel, PowerPoint, and data visualisation tools (Tableau, Power BI, etc.).
  • Exceptional project management and organisational skills.
  • Experience developing or managing research projects, including both quantitative and qualitative methods.
  • Collaborative and proactive, with the ability to influence across teams and organisations.
  • Experience within sports marketing, sponsorship, or brand partnership environments (desirable).
  • Familiarity with econometric analysis or marketing mix modelling (desirable).

Benefits

  • Health insurance
  • Professional development

Job title

Partnerships Impact Manager – Strategy

Job type

Experience level

Mid levelSenior

Salary

Not specified

Degree requirement

Bachelor's Degree

Tech skills

Location requirements

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