Digital Marketing Analyst promoting the mission of a fitness technology company. Managing digital paid media channels like Google Ads and optimizing for sales performance.
Responsibilities
Support the management and optimization of paid media channels such as Google Ads, TikTok Ads and Meta Ads (Facebook/Instagram);
Closely monitor sales figures, CPA and ROAS, helping to identify opportunities for improvement;
Collaborate in the creation and testing of new ads and messaging (copy), always focusing on how to attract more people;
Assist in data and metrics analysis to understand user behavior;
Actively participate in the campaign optimization process to achieve sales targets;
Work closely with creative teams to bring ideas to life and test new formats;
Contribute to identifying trends and new opportunities in the digital market;
Learn and apply best practices to attract and convert users to our products.
Requirements
Passion for digital marketing and paid media;
Strong desire to learn and grow in a dynamic environment;
Proactive attitude to seek solutions and a willingness to get hands-on;
Interest in data and metrics, even if you don't yet have advanced experience;
Basic knowledge of or curiosity about tools such as Google Analytics and spreadsheets (Excel/Google Sheets);
Good communication skills and ability to work in a team;
Curious and inquisitive mindset, always seeking to understand the “why” behind things;
Resilience to handle challenges and learn from mistakes.
**Differentiators that make you stand out:**
Courses or certifications in digital marketing;
Any prior exposure to copywriting;
Knowledge of Growth Hacking.
Benefits
Queima provides a Flash card for meal/food benefits;
We offer cost-sharing Health and Dental plans with no monthly fee;
Remote work allowance;
For those based in Belo Horizonte (BH) we have an amazing, very cozy office;
We have PLR (Profit and Results Sharing Program);
Expectant fathers at Queima receive extended paternity leave;
We offer daycare/childcare assistance to help with caring for your little Queimer;
Financial assistance for English or Spanish classes;
Access to our full fitness, health and wellness platform and to Smart Fit gyms across Brazil;
A relaxed and motivating work environment;
Performance cycles and an exclusive learning and development platform, Queima Academy, to support your growth;
No dress code;
Referral programs if you want to recommend someone who’s a great fit for Queima;
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