Marketing Specialist at IKH Group collaborating across teams to enhance brand awareness and drive technology communication efforts. Focused on digital marketing and content creation for tech solutions.
Responsibilities
Assist in planning and promoting tech conferences, webinars and virtual events.
Create compelling content for blogs, whitepapers, case studies, product descriptions, and marketing collateral.
Plan and execute digital marketing campaigns across channels such as social media, LinkedIn, and email.
Develop impactful visuals using digital tools, ensuring brand consistency.
Conduct research to stay informed on industry trends and competitor strategies.
Track and report on key metrics such as campaign performance, conversion rates and ROI.
Requirements
Bachelor’s degree in Marketing, Communications, or a related field.
3+ years of experience in a marketing role, preferably in a tech company.
Strong proficiency in digital marketing platforms (Google Ads, SEO, social media).
Strong presentation and storytelling skills to effectively convey brand messages.
Excellent content creation and copywriting skills, with a focus on technical products.
Experience with CRM and marketing automation tools (e.g. Salesforce).
Excellent written and verbal communication skills, with the ability to translate technical details into marketing messages.
**Personal Attributes:**
Creative thinker with a data-driven mindset.
Passionate about technology and innovation.
Strong communication and project management skills.
Ability to work collaboratively in a fast-paced environment.
Proactive, self-motivated, and results-oriented
Benefits
An attractive salary package
Private health insurance plan
Career development and growth opportunities
An amazing private & open-office workspace in Athens
Continuous training via personalized seminars
Stable and enjoyable working environment #LI_Hybrid
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