Web Content Specialist managing content and conversion for automotive brand in hybrid model. Preparing pages, optimizing user experience, and maintaining client relationships in Warsaw.
About the role
- Head of content and creative team for FARFETCH defining brand content strategy and leading a multidisciplinary team in luxury fashion initiatives.
Responsibilities
- Lead, manage and coach our creative, fashion and social teams (>10 FTEs), ensuring they’re engaged and motivated to produce creative content and design to the highest standards
- Define and create exceptional editorial and commercial content
- Define editorial content plan and creative vision, working closely with the Merchandising team to identify focus categories
- Work with the Creative team on shoot briefs, overseeing the creative direction and execution of the shoot
- Help develop a talent pool of creatives for FARFETCH to work with
- Drive creative and brand vision into our marketing channels
- Directly oversee all social channels
- Work closely with marketing channel owners (CRM, Display, Affiliates, PPC) to define and execute on content/asset requirements and develop exceptional design's
- Liaise with product teams on products and projects, ensuring art direction is supported and aligned
- Manage a $mm creative budget, ensuring cost efficiency and optimisation at all times
Requirements
- Strong people leadership and management experience, with proven success leading and managing a diverse team.
- Ability to think strategically, whilst managing operational plans
- Proven digital / fashion experience.
- Proven experience art directing fashion photo shoots in the luxury fashion industry.
- Strong knowledge of typography.
- Strong industry knowledge and connections with creative talent e.g. photographers, stylists
- Excellent senior stakeholder management skills, able to manage competing priorities
- Advanced knowledge of Adobe Photoshop, Illustrator, Indesign & Sketch
- A flexible and solutions focused approach to work and you enjoy working as part of a team
- Excellent communication skills and high attention to detail
Benefits
- Employee Pension Scheme
- Flexible Benefits Program
- Health Insurance & Critical Illness cover
- Flexible work environment (3 days a week in office, 2 days WFH)
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
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