Hybrid Growth & Marketing Program Manager

at Brevo

• Job title: Growth & Marketing Program Manager
• Job type: Full Time
• Experience level: Mid level, Senior
• Salary: Not specified
• Degree requirement: Bachelor's Degree
• Location requirements: Hybrid, Paris, France

About the role

• Marketing Program Manager designing and executing multi-channel campaigns for Brevo. Collaborating across teams to drive engagement, pipeline, and revenue in a growth-focused environment.

Responsibilities

• Support the definition of our Marketing strategy: Identify target accounts and segments, set campaign objectives aligned to pipeline and revenue goals.
• Plan & Execute Campaigns: Launch multi-channel ABM campaigns (email, LinkedIn, web, events, etc.) with tailored messaging and content for key accounts.
• Collaborate Across Teams: Align with Sales, Central & local Marketing on target accounts, value propositions, and campaign timing.
• Content & Personalization: Work with our content factory team to produce campaign-specific assets that engage decision-makers.
• Measure & Optimize: Track campaign performance, analyze engagement and pipeline impact, and adjust campaigns based on insights.
• Reporting: Share clear dashboards and readouts with leadership to highlight pipeline contribution and campaign ROI.
• Stay Ahead: Keep up with ABM best practices, experiment with new tactics, and improve Brevo’s ABM playbook.

Requirements

• Targeted marketing mindset: Ability to segment audiences, prioritize accounts, and think strategically about who to engage and how.
• Program management skills: Experience designing, executing, and measuring marketing programs or campaigns with clear objectives and results.
• Cross-functional collaboration: Work seamlessly with Sales, Marketing, and other teams to align on priorities, campaign planning and messaging.
• Data-driven mindset: Track performance, analyze results, and make insights-based decisions to improve outcomes.
• Strategic and tactical balance: Ability to combine long-term planning with day-to-day execution in a fast-paced environment.

Benefits

• Meal vouchers - Swile (€12.50 per day)
• Excellent private health care, 70% covered by the company
• RTT (reduced working time days)
• Inter-office trips
• Works council benefits (Leeto)
• Social, environmental and LGBTQIA+ committees focused on social and environmental initiatives
• Several services related to prevention, health and personal and professional well-being on the Welii platform
• Very competitive referral program
• Second parent leave: 1 month of fully paid leave
• Kids leave: additional time off when your children are ill and need you
• English classes and access to over 155,000 courses on Udemy
• Budget to support your home workspace
• Relocation package for international hires
• Sustainable Mobility Package if you choose to commute by mechanical or electric bike
• ...and more!