Support the definition of our Marketing strategy: Identify target accounts and segments, set campaign objectives aligned to pipeline and revenue goals.
Plan & Execute Campaigns: Launch multi-channel ABM campaigns (email, LinkedIn, web, events, etc.) with tailored messaging and content for key accounts.
Collaborate Across Teams: Align with Sales, Central & local Marketing on target accounts, value propositions, and campaign timing.
Content & Personalization: Work with our content factory team to produce campaign-specific assets that engage decision-makers.
Measure & Optimize: Track campaign performance, analyze engagement and pipeline impact, and adjust campaigns based on insights.
Reporting: Share clear dashboards and readouts with leadership to highlight pipeline contribution and campaign ROI.
Stay Ahead: Keep up with ABM best practices, experiment with new tactics, and improve Brevo’s ABM playbook.
Requirements
Targeted marketing mindset: Ability to segment audiences, prioritize accounts, and think strategically about who to engage and how.
Program management skills: Experience designing, executing, and measuring marketing programs or campaigns with clear objectives and results.
Cross-functional collaboration: Work seamlessly with Sales, Marketing, and other teams to align on priorities, campaign planning and messaging.
Data-driven mindset: Track performance, analyze results, and make insights-based decisions to improve outcomes.
Strategic and tactical balance: Ability to combine long-term planning with day-to-day execution in a fast-paced environment.
Benefits
Meal vouchers - Swile (€12.50 per day)
Excellent private health care, 70% covered by the company
RTT (reduced working time days)
Inter-office trips
Works council benefits (Leeto)
Social, environmental and LGBTQIA+ committees focused on social and environmental initiatives
Several services related to prevention, health and personal and professional well-being on the Welii platform
Very competitive referral program
Second parent leave: 1 month of fully paid leave
Kids leave: additional time off when your children are ill and need you
English classes and access to over 155,000 courses on Udemy
Budget to support your home workspace
Relocation package for international hires
Sustainable Mobility Package if you choose to commute by mechanical or electric bike
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