Hybrid Growth Marketing Manager

at Lyrebird Health

• Job title: Growth Marketing Manager
• Job type: Full Time
• Experience level: Mid level, Senior
• Salary: Not specified
• Degree requirement: Bachelor's Degree
• Location requirements: Hybrid, Melbourne, Australia

About the role

• Growth Marketing Manager at Lyrebird Health, scaling user acquisition and driving measurable impact through experimentation and collaboration. Aiming for high-velocity growth in healthcare accessibility.

Responsibilities

• Own the growth engine: scale user acquisition across paid and organic channels (Search, Social, Display, Video, Partnerships, SEO, Content).
• Experiment relentlessly: design, launch and evaluate growth experiments to find scalable levers.
• Optimise funnels: work closely with product, design, and engineering to improve conversion rates across website, landing pages, email, and app.
• Work with data: turn insights into strategy; build dashboards and frameworks that cut through noise and point to clear action.
• Collaborate and enable: partner with creative teams, agencies, and internal stakeholders to execute at pace.
• Think strategically: balance short-term acquisition targets with long-term brand and retention growth.

Requirements

• Impact: Your work will be central to our growth trajectory – every test, every campaign, every insight matters.
• Solid experience in performance/growth marketing.

Benefits

• Autonomy: We’ll back you to run with ideas and own outcomes.
• Growth: This is the perfect role for someone ambitious – the scope is wide and the career path is upwards.
• Team: You’ll work with a sharp, motivated, and supportive group who value collaboration and results.