Trade Marketing Associate Manager executing and supporting trade marketing initiatives for US Hispanic & Caribbean markets. Managing strategy and performance across multiple channels.
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Hybrid General Manager – Marketing
Posted 4 months ago
About the role
- General Manager of Marketing at Netwealth driving marketing function and brand positioning. Leading a capable team and executing integrated campaigns for enhanced market presence.
Responsibilities
- Lead and develop a mid-sized marketing team, building capability and driving high performance
- Deliver a refreshed brand strategy with creative freedom and strategic clarity
- Develop and execute integrated marketing campaigns across content, events, partnerships and digital channels
- Increase digital marketing investment with strong focus on ROI and data-driven decision-making
- Ensure compliance with financial services regulations while maintaining creative effectiveness
- Collaborate with cross-functional teams to deliver cohesive, commercially effective marketing initiatives
- Build a culture of empowerment, accountability and continuous improvement
Requirements
- Senior marketing leadership, ideally in SaaS or tech environments
- Expertise in brand positioning and articulating products, features and benefits
- Strong digital marketing skills - data, ROI and metrics are second nature
- Ability to manage complex initiatives and influence senior stakeholders
- Demonstrated success in building high-performing, empowered teams
- Relevant tertiary qualifications
Benefits
- Family-friendly support: Paid parental leave and a fully funded school holiday program
- Wellness perks: CU Health (virtual healthcare), income protection, flu shots, wellness weeks, retail discounts, and financial wellbeing services
- A vibrant culture: Social events, trivia nights, and corporate sports
- Employee Resource Groups: LGBTQIA+, DAWN (Developing and Accelerating Women at Netwealth), Culture Group, and Carers Group
- Community impact: Paid volunteering and our Netwealth Impact Group
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
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