Event Marketing Associate at Fidelity coordinating event operations and collaborating with marketing partners. Focused on enhancing event programs for clients and managing project timelines.
About the role
- Events Manager leading the events programme and brand experience strategy for Avvoka. Responsible for strategic planning, community growth, and event delivery in a hybrid working model.
Responsibilities
- Strategic planning: Build and own Avvoka’s global events & brand experience calendar. Define objectives, KPIs and commercial alignment for each activation.
- End-to-end delivery: Lead concept → content → delivery → post-event activation across physical and digital formats (conferences, workshops, roundtables, webinars). Manage suppliers, budgets and timelines.
- Brand & creative stewardship: Ensure every experience is unmistakably Avvoka — modern, polished, human. Work with design and comms to craft narratives and assets.
- Community design & growth: Design programmes and activation loops that convert one-off attendees into repeat participants, advocates and sales opportunities. Own retention, repeat attendance and member experience.
- Measurement & optimisation: Set targets (attendance, retention, pipeline attribution, engagement metrics), report results, and iterate the playbook using insights.
- Cross-functional partnership: Work closely with Marketing, Sales and Customer Success to drive prospecting, lead routing and content repurposing.
- Scale & systemise: Create repeatable playbooks and processes that improve quality and efficiency as Avvoka expands into new markets.
Requirements
- Proven experience running B2B events and experience programmes with a strategic/brand-first mindset (SaaS, legaltech, professional services or tech preferred)
- Outcomes-driven: You set KPIs up-front and can report before/after numbers (attendance, conversion, pipeline, engagement, NPS, content performance)
- Community-orientated: You’ve designed and grown an ongoing programme (member series, cohorts, forum, or hybrid network) with demonstrable retention and repeat participation
- Creative + operational: You pair conceptual ideas with excellent project management — supplier negotiation, budgets and timelines
- Stakeholder savvy: Comfortable engaging senior professionals (lawyers, innovation leads, execs) and aligning cross-functional teams
- Excellent communicator & facilitator: You’ve hosted panels, workshops or roundtables and can translate events into multichannel content
- Design-minded: A sharp eye for how brand, format and detail shape experience and perception
- Bonus: experience with HubSpot, Eventbrite, Luma, or marketing automation; previous work in high-growth startups, legaltech or SaaS
Benefits
- Remote First hybrid working - Choose your days in office based on operational requirements
- Private health insurance through VitalityHealth (post-probation), including discounted gym memberships
- Access to WeWork amenities (coffee, community events, modern workspaces)
- Summer Fridays - finish early every other Friday in July and August
- Monthly socials and quarterly team events
- Annual learning and development budget
- Home office IT allowance
- 25 days’ annual leave plus public holidays
- Company pension scheme
- Right to request flexible working arrangements
- A collaborative, transparent company culture with real opportunities for growth
Job title
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