Support the execution of newsletter campaigns: audience segmentation, recipients' lists management, scheduling, and deployment.
Track campaign performance: monitor open rates, click-through, conversion, unsubscribe or drop-off points; create reports, dashboards, insights and suggest improvements.
Make basic edits or support email/landing page content changes (simple HTML tweaks, content updates); ensure they render correctly across devices.
Liaise with stakeholders (Marketing, Content, Design, Data) to gather requirements, iterate on creative, get approvals, and ensure campaign messaging aligns with brand guidelines.
Ensure data hygiene: check audience lists for duplicates, suppressions, correct opt-in / opt-out status.
Requirements
Launch and deliver: Support the rollout of digital campaigns across email, SMS, push, and in-app channels—from audience segmentation and list management to scheduling and final deployment.
Shape customer journeys: Help map entry points, triggers, and touchpoints, ensuring every step is set up flawlessly in the CRM platform.
Measure and improve: Monitor key metrics like opens, clicks, conversions, and drop-offs, create clear reports and dashboards, and recommend smart tweaks for better results.
Polish the details: Make light HTML edits and content updates for emails or landing pages, keeping everything on-brand and responsive across devices.
Collaborate and coordinate: Work closely with Marketing, Content, Design, and Data teams to gather requirements, review creative, and secure approvals while staying true to brand guidelines.
Keep data clean: Maintain audience hygiene—deduplication, opt-in/opt-out checks, and accurate suppression lists—partnering with data/BI teams for reliable inputs.
Stay compliant: Follow best practices for campaign timing, privacy, deliverability, and digital standards.
Reflect and refine: Join planning meetings and retrospectives, sharing insights and suggesting process improvements.
Benefits
Competitive salary and hybrid work model – come hang out in our Athens office or work remotely from anywhere in European economic Area (EU, Switzerland etc.) or UK (up to 6 weeks per year).
Training budget to level up your skills from the top tech partners in the market (Microsoft, AWS, Salesforce, Databricks) for certifications or courses.
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