CRM & E - Mail Marketing Manager at Kreuzfahrtberater enhancing data - driven customer loyalty initiatives. Focused on email campaigns and CRM analysis in the tourism industry.
About the role
- E-Mail Marketing und Marketing Automation Manager at morefire, an online marketing agency in Köln. Focused on strategic consulting and operational implementation of email marketing strategies.
Responsibilities
- Strategic consulting and hands-on implementation of email marketing strategies: from newsletters and lifecycle campaigns to complex automations
- Building and optimizing lead nurturing journeys, reactivation campaigns and SaaS-specific onboarding flows
- Supporting the development and testing of email templates
- Implementation and onboarding of email and marketing automation tools
- Conducting audits and deliverability checks and deriving concrete optimization measures
- Operational campaign management including list maintenance, segmentation, send planning, A/B testing and performance measurement
- Using AI tools and automations to increase efficiency and personalize campaigns
Requirements
- At least 2 years of experience in email marketing and marketing automation in a B2B or B2C environment
- Strong knowledge of HubSpot or Klaviyo, complemented by experience with other common tools such as Brevo, CleverReach, Rapidmail or Mailchimp
- Good understanding of CRM structures, customer journeys, segmentation and lifecycle marketing
- Hands-on experience in designing, executing and optimizing email campaigns (e.g. lead nurturing sequences, reactivation campaigns, SaaS onboarding flows)
- Initial experience with automation tools such as Make, Zapier, n8n and/or willingness to learn these tools
- Very good German skills and confident communication in English.
Benefits
- 32 days of vacation for your rest and recovery
- Choice of hardware (MacBook or Windows laptop)
- Deutschlandticket and JobRad for sustainable mobility
- Attractive packages such as employee discounts, company pension plan (bAV) and a health program
- Mental well-being offerings such as workshops and coaching
Job title
Job type
Experience level
Salary
Degree requirement
Location requirements
Email Marketing Manager responsible for evolving email marketing at Westfield Insurance. Overseeing campaigns, segmentation, and transitioning platforms from Acoustic to HubSpot.
E - Mail Marketing und CRM Manager managing email campaigns and customer journeys at Zwiesel Kristallglas AG. Collaborating with cross - functional teams and analyzing performance metrics.
Retention/Email Marketer responsible for creating email and WhatsApp marketing strategies for a growing D2C company. Analyzing performance metrics and collaborating with the CX team to enhance customer satisfaction.
CRM & Email Marketing Specialist nurturing customer relationships at Brendan Vacations. Supporting strategy and execution of campaigns to inspire travel to Ireland and Scotland.
Web Designer role translating email requirements into creative designs for D2C brands. Building weekly newsletter campaigns while collaborating with a dynamic team.
Email Marketing Specialist responsible for planning and implementing email marketing campaigns in Latvia. Working on audience segmentation, logistics, and analysis of campaign performance.
Senior Journey Specialist managing CRM email marketing campaigns at GEICO. Driving multichannel acquisition and retention through targeted emails and digital marketing strategies.
Email Marketing & CRM Assistant supporting ecommerce initiatives for Ariat Europe, focusing on email campaigns and customer relationship management. Collaborating with various teams to drive customer engagement and retention strategies.
E - Mail Marketing / CRM Manager managing projects for E - Commerce clients in a fully remote position. Collaborate closely with online shops and build strong client relationships while delivering innovative marketing strategies.