Performance Marketing Manager for Apex Service Partners focusing on optimizing digital marketing strategies across multiple branches. Using data analytics to improve performance and collaboration with leadership and local managers.
About the role
- Email Marketing Specialist at Feld Entertainment creating and deploying email and SMS campaigns. Collaborating with teams to ensure timely budget completion and compliance with regulations.
Responsibilities
- Create and deploy email and SMS campaigns in support of organizational objectives.
- Consult with Promoters on campaign initiatives; recommend campaign elements and budgetary requirements for execution.
- Maintain situational awareness of projects in process and upcoming engagement needs.
- Engage with teams throughout the organization to ensure campaign elements are delivered on time and on budget.
- Plan subject line tests, hold-out tests, creative tests, and other testing elements to create learning. Share results with other team members.
- Ensure CAN-SPAM, COPPA, GDPR, CASL, CCPA, and DMA compliance when executing campaigns.
- Set up email campaign list selections.
- Attend relevant meetings and distribute content to the team as required.
- Report on campaign results. Provide insight on efforts, learnings, and suggested recommendations for future campaigns.
- Assist with other production duties as requested.
Requirements
- Bachelor’s Degree required.
- 3+ years of work experience in a fast-paced, dynamic organization is required.
- Salesforce Marketing Cloud experience and proficiency.
- Knowledge of email campaign management tools, specifically Salesforce Marketing Cloud/ExactTarget required.
- Knowledge of Ampscript/Salesforce Marketing Cloud programming or coding in emails.
- Live Event experience preferred.
- Microsoft Office proficiency (Excel, Word, PowerPoint, Teams).
- Experience working with database marketing required.
- HTML and/or CSS experience required.
- Adobe Creative Suite experience.
- Strong Time Management skills.
- Required to work on-site minimum of three days per week.
Benefits
- Health insurance
- Flexible work arrangements
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Tech skills
Location requirements
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