Healthcare Director managing communications for healthcare clients at BRG Communications. Focused on impactful health and social issues in a hybrid working environment.
Responsibilities
Partner with agency leadership to develop and manage client engagements including planning, creative concepts, day to day execution, evaluation, staffing, budgets and timelines
Distill complex scientific data into actionable messages for key audiences (HCPs, media, influencers, patients/caregivers)
Write and promote scientific data releases around clinical studies, guidelines and FDA/EMEA/CMS milestones
Offer clients a deep understanding of overall healthcare media, patient advocacy and influencer landscape
Leverage key healthcare milestones including presentations at medical congresses/scientific sessions and peer-review journal publications to trade and national consumer media
Create healthcare focused patient education campaigns as well as initiatives focused on reaching healthcare providers to influence clinical decision making and referral pathways
Showcase understanding of the healthcare landscape and regulations to inform social media content and digital activations including branded and unbranded initiatives, guidelines for pre-approved products and proper use of disclosures
Demonstrate strong verbal and written communications skills including content development such as bylines, Op/Eds, video scripts, PSAs
Manage client programs, timelines, team deliverables, budgets and quarterly planning to exceed client expectations and goals.
Requirements
10-12 years of experience including agency (required) with focus on healthcare, pharmaceuticals/medical device, digital health, diagnostics or patient advocacy communications.
Experience in health equity and reaching underserved populations is a plus.
Proven track record to partner with agency leadership to develop and manage client engagements including planning, creative concepts, day to day execution, evaluation, staffing, budgets and timelines
Distill complex scientific data into actionable messages for key audiences (HCPs, media, influencers, patients/caregivers)
Write and promote scientific data releases around clinical studies, guidelines and FDA/EMEA/CMS milestones
Offer clients a deep understanding of overall healthcare media, patient advocacy and influencer landscape
Leverage key healthcare milestones including presentations at medical congresses/scientific sessions and peer-review journal publications to trade and national consumer media
Create healthcare focused patient education campaigns as well as initiatives focused on reaching healthcare providers to influence clinical decision making and referral pathways
Showcase understanding of the healthcare landscape and regulations to inform social media content and digital activations including branded and unbranded initiatives, guidelines for pre-approved products and proper use of disclosures
Demonstrate strong verbal and written communications skills including content development such as bylines, Op/Eds, video scripts, PSAs
Manage client programs, timelines, team deliverables, budgets and quarterly planning to exceed client expectations and goals.
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