Data Analytics and Tracking Specialist working in a cutting - edge AI marketing agency. Collaborating with stakeholders to implement data - driven solutions and optimize marketing performance.
About the role
- Data Analyst at myKaarma transforming raw data into insightful reports and dashboards. Collaborating with diverse teams to optimize operational processes and enhance dealership service interactions.
Responsibilities
- Ensure data accuracy across all reports, including troubleshooting of existing reports.
- Dive deep into company data to understand the domain, uncover relationships between variables, and apply statistical analysis techniques to conduct correlation studies.
- Develop dashboards, reports, and visualizations to track KPIs across product usage and performance, for a diverse set of B2B customers.
- Perform ad-hoc analyses to answer strategic business questions, identify trends, and highlight opportunities for optimization.
- Collaborate with engineers to automate recurring data processes and reports to increase efficiency and reduce manual effort.
- Partner with Product, Customer Success, Sales, and Engineering teams to understand data needs.
- Maintain clear documentation for data sources, metrics definitions, and analysis methodologies.
- Share best practices, tools, and techniques with peers to promote a data-driven culture across myKaarma.
Requirements
- Strong statistical analysis skills, including experience conducting correlation studies and interpreting results
- Proven ability to translate datasets into actionable insights that support decision-making
- Proficiency in querying languages such as SQL and BigQuery for data extraction and transformation
- Skilled in using data visualization tools to design clear, insightful dashboards and reports for diverse audiences
- Experience with Looker and LookML for creating and managing data models and reports
- Automotive industry experience
Benefits
- Flexible Work Environment: We embrace a high-performance, flexible structure that values freedom and responsibility. Our “Highly Aligned, Loosely Coupled” model empowers teams to innovate and continuously improve using data-driven insights.
- Health and Wellness: Comprehensive medical, dental, vision, life, and disability benefits, along with wellness and telework stipends.
- Time Off: Generous vacation time to recharge and balance life outside work.
- In-Office Perks: Enjoy dog-friendly offices and unlimited snacks or refreshments onsite.
Job title
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Degree requirement
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