Content & Media Lead for a Gen-Z social platform crafting strategies for engagement and growth. Involve in content creation, community engagement, and collaboration with creators.
Responsibilities
Film and edit content for Instagram and TikTok
Capture baesh events, user experiences, partner venues and daily life in Berlin
Produce talking-head videos and voiceovers
Develop short, fun, aesthetic-first videos for Gen‑Z
Regularly upload and schedule content (Reels, Stories, Posts)
Engage the community via comments, replies and DMs
Track performance and generate new ideas to grow follower numbers
Ensure a consistent brand voice and content quality across all channels
Write short copy (EN/DE) for social media, emails and promotional materials
Lead future content interns
Build and manage relationships with external creators, influencers and UGC creators
Requirements
Berlin-based: you know the culture, vibes and events that matter
Proven content experience and an eye for aesthetics
Comfortable being on camera (e.g., for talking-head videos)
Strong video and photo skills (professional equipment a plus, but an iPhone is sufficient)
Startup mindset: proactive, hands-on and open to new challenges
Excellent communication skills in German and English
Benefits
Help us combat the loneliness epidemic and create real connections
Join the founding team with company equity and a full-time prospect after fundraising
Creative freedom — shape our brand voice and visual identity with complete flexibility
Set your own hours: ideal alongside other projects or employment — as long as the mission progresses
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