Acquisition Marketing Manager at Grammarly leading performance marketing strategies. Develop and optimize paid acquisition campaigns to drive growth across multiple channels.
Responsibilities
Own the Full-Funnel Paid Acquisition Strategy
Develop and execute strategy, targeting, messaging, and performance across channels including Google, Microsoft, LinkedIn, Meta, Reddit, review sites, and emerging channels
Launch, manage, and optimize paid campaigns end to end—from awareness to conversion
Build and refine programs that generate high-intent conversion actions
Lead continuous testing, reporting and experimentation on creative, copy, audiences, CTAs, and sign-up flows
Own tracking and reporting across channels and funnel stages, delivering clear, actionable insights to marketing, sales, and RevOps teams
Requirements
7+ years of experience in performance marketing, paid acquisition, or growth marketing roles
Successfully managed six—or seven—figure budgets across Google, Meta, LinkedIn, and emerging channels
Use data to spot opportunities, prioritize tests, and clearly communicate what’s working (and what’s not)
Operate with speed, focus, and a bias for action
Led successful relationships with agencies, contractors, and ad platforms
Strong communication skills to work cross-functionally both internally and externally
Understand how to attract individual power users and convert them into team-level accounts
Like to spin up new initiatives and new approaches to solve problems
Embrace opportunities, welcome feedback, and believe in growth
Value speed and take thoughtful steps forward
Believe AI will revolutionize work and customer experiences
Demonstrated ability to work independently with minimal guidance and manage multiple projects
Benefits
Excellent health care (including a wide range of medical, dental, vision, mental health, and fertility benefits)
Disability and life insurance options
401(k) and RRSP matching
Paid parental leave
20 days of paid time off per year, 12 days of paid holidays per year, two floating holidays per year, and flexible sick time
Generous stipends (including those for caregiving, pet care, wellness, your home office, and more)
Annual professional development budget and opportunities
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