marketing-operations

Smartsheet is a platform designed to manage projects, automate workflows, and build solutions at scale. It offers a wide range of features including automation, team collaboration, dashboards and reporting, and integrations, allowing businesses to streamline their operations. The platform caters to diverse use cases such as project management, IT portfolio management, marketing management, and more, serving various industries including government, finance, and healthcare. Smartsheet also emphasizes security and data protection, ensuring users' data privacy. Additionally, it offers professional services like consulting, training, and implementation support to maximize the platform's capabilities.

Smartsheet (NYSE: SMAR) is a modern work management platform that empowers companies of all sizes to scale and deliver value as business requirements evolve. 

Backed by enterprise-grade security, Smartsheet is used by more than 75% of the companies in the Fortune 500 to implement, manage, and automate processes across a broad array of departments and use cases.

Smartsheet

• Own the day-to-day administration and production within our Marketo instance, serving as the internal subject matter expert
• Design, build, and optimize automated nurture programs, batch email campaigns, smart campaigns, and segmentation logic
• Manage all campaign operations including email builds, landing pages, forms, tokens, and A/B testing
• Ensure database hygiene, deliverability best practices, and compliance with data privacy regulations (GDPR, CAN-SPAM)
• Maintain performance reports and dashboards in partnership with BI to track program effectiveness.
• Support technical setup and execution of webinars and virtual events in Zoom Events, including registration, integrations, and post-event automation
• Ensure attendee and engagement data flows accurately into Marketo and Salesforce for follow-up nurture and attribution tracking
• Analyze event performance and contribute to optimization of the virtual event program
• Act as the go-to resource for campaign managers, demand gen, and SDRs on Marketo best practices and marketing technology questions
• Document processes, workflows, and system configurations to ensure continuity and scalability
• Evaluate and recommend improvements to the marketing tech stack as business needs evolve
• Manage prioritization and input from business owners across the organization.
• Maintain SLAs and processes to ensure we produce high quality, timely work for our stakeholders within our Smartsheet program management environment.

Marketing Automation Specialist

Marketing Automation Specialist driving communications and optimizing campaigns using Marketo at Smartsheet. Collaborating across various platforms for seamless execution of marketing operations.

Interpolitan Money is a company that provides alternative banking solutions across over 160 countries. They offer a range of services including accounts, payments, collections, and foreign exchange risk management, with unique named IBANs for local and cross-border financial activities. Their services cater to diverse clients, including private individuals, corporates, funds, and institutions. Interpolitan Money aims to support non-resident banking, escrow services, and FX management while ensuring security and compliance with tier-one banking partners. They position themselves as a banking alternative that enables global financial transactions efficiently and cost-effectively.

Interpolitan Money Plc. The Banking Alternative Platform.

Interpolitan offers simple and fast account opening for clients from 160+ countries. Pay, collect and hold funds in +55 currencies. Send and receive from +160 countries.

We provide clients with a unique named account and local IBANs. 

- No minimum account deposits
- No limit on funds held
- No FX transaction limits

We offer FX risk management products for clients that trade internationally. Our currency solutions are tailored to each client to manage their foreign exchange risk and mitigate against currency volatility. Run by our in-house trading desk who are contactable over the phone or online. 

Our mission is to create a truly global alternative banking solution, in the space between our client's banking barriers and financial goals.

Our clients: Private | Corporate | Non-residents | Funds and Institutional

We are a regulated EMI. Client funds are safeguarded and held in separate segregated accounts with our tier 1 banking partners.  

We've been ranked as one of the fastest growing, founder-led, privately owned businesses in the UK in 2022 & 2023.

Interpolitan Money

• Own HubSpot as the single source of truth for marketing and sales operations (Marketing Hub, Sales Hub, and operational workflows)
• Build, maintain, and optimise complex workflows, automations, and lead scoring models
• Develop custom properties, objects, and data architecture to support multi-market operations (UK, UAE, India, Canada)
• Manage HubSpot development work including custom integrations, API connections, and third-party app management
• Ensure data hygiene, deduplication, and governance across the platform
• Partner with Sales and SDRs to optimize CRM workflows, deal stages, and pipeline management
• Support non-marketing HubSpot projects (operational workflows, client communication automation, internal processes)
• Build and maintain lead lifecycle framework (MQL, SQL, SAL definitions and routing)
• Implement tracking and attribution for paid and organic leads through to registration/conversion
• Create and optimize lead scoring models based on behavioural and firmographic data
• Set up and manage lead routing, assignment rules, and SLA tracking for SDR/Sales teams
• Track and report on lead source performance, conversion rates, and pipeline contribution by channel
• Implement UTM tracking standards and ensure proper campaign tagging across all channels
• Build attribution reporting to understand true ROI of marketing investments
• Design, build, and optimize automated nurture campaigns across the customer journey
• Develop segmentation strategies for personalized, multi-touch campaigns
• Create automated client communication workflows (onboarding, product updates, upsell/cross-sell)
• Build triggered campaigns based on user behaviour, lifecycle stage, and account signals
• A/B test email campaigns, subject lines, CTAs, and nurture sequences
• Monitor campaign performance and optimize for engagement and conversion
• Ensure compliance with financial services regulations (FCA, GDPR, etc.) in all communications
• Manage integrations between HubSpot and other tools (Google Ads, LinkedIn Ads, Meta Ads, Google Analytics, data warehouse, etc.)
• Troubleshoot integration issues and ensure data flows correctly across systems
• Evaluate, implement, and manage marketing technology tools
• Work with IT/tech/product resources on technical implementations
• Maintain documentation for all integrations, workflows, and processes
• Build and maintain dashboards and reports for leadership and teams
• Track and report on key metrics: lead volume, conversion rates, pipeline, CAC, ROI by channel
• Analyse campaign performance and provide optimisation recommendations
• Support budget planning with data-driven forecasting and scenario modelling
• Create custom reports for stakeholder requests (Sales, Finance, Leadership)

Marketing Operations Manager

Marketing Operations Manager overseeing HubSpot operations for effective multi-market growth initiatives. Collaborating across teams to drive pipeline and revenue through automation and data insights.

Leegality is a B2B SaaS document execution and paperwork automation platform based in India that helps enterprises digitize signing, stamping, fraud-proofing, storage and end-to-end document workflows. The platform provides compliant eSign (including Aadhaar eSign), digital stamping (BharatStamp), NeSL integration, secure audit trails, document fraud prevention (face match, eSign verifier), paperwork operations, and low-code/APIs and pre-integrations with LOS/CBS/HRMS/CRMs to speed implementation. Leegality targets banks, lending platforms, HR teams, microfinance, stockbroking and other enterprises, emphasizes compliance (ISO 27001, SOC 2) and offers modules like electronic bank guarantees and a DPDP-compliant consent manager.

Leegality is India's first unified Document Infrastructure Platform.  1000+ Indian businesses use our comprehensive set of eSign, eStamp, Compliance Logistics, Document Security and Document Automation tools to digitize their paperwork processes - and drive fantastic business results

Leegality is to Paper Documents & Agreements, what email has been to Postcards- the Digital Future.

Leegality

• Identify bottlenecks and efficiency gaps in our marketing processes -- and build the solutions to fix them.
• Design and deploy agentic workflows using tools like Claude, Gemini, n8n and other AI-native platforms to increase velocity and visibility over marketing campaigns.
• Build automated distribution processes that enable content teams to focus on copy and publishing.
• Own the full marketing tech stack — consolidate fragmented tools, build data pipelines and integrations, and create unified reporting views across the team.
• Fix and own our marketing attribution and tracking infrastructure — so we can reliably answer which campaigns are driving pipeline and which aren’t.
• Build and maintain structured reports that give leadership real-time visibility into what’s working across demand gen, demand capture, and deal enablement.
• Work with our CRM team to develop curated and enriched target customer lists that we can use to run relevant campaigns.
• Ship internal tools that will add value to the marketing team.
• Stay on the cutting edge of rapid changes in the marketing ecosystem — by running intentional experiments. You'll be given an ample LLM token budget to build and ship what you need.

Marketing Operations Lead

Marketing Operations Lead at Leegality enhancing marketing processes and data infrastructure. Building technical systems to transform a low tech marketing team into a cutting edge one.

Bazaarvoice is a leading user-generated content (UGC) platform that connects brands and retailers with the voices of their customers. By leveraging UGC across the consumer journey, Bazaarvoice enhances the shopping experience and boosts sales through genuine customer reviews, social media content, and targeted marketing. The company offers a range of solutions including product sampling, social commerce, ratings and reviews, and retail syndication, aimed at improving customer satisfaction and loyalty. Through its HarmonyAI engine and Bazaarvoice Vibe, the company optimizes content supply chains and enables brands to harness the power of creator marketing. Trusted by over 13,000 brands worldwide, Bazaarvoice helps businesses scale globally, improve product detail pages, and drive conversion rates through actionable insights and competitive benchmarking.

Thousands of the world’s leading brands and retailers trust Bazaarvoice technology, services, and expertise to drive revenue, extend reach, gain actionable insights, and create loyal advocates. Bazaarvoice’s extensive global retail, social, and search syndication network, product-passionate community, and enterprise-level technology provide the tools brands and retailers need to create smarter shopper experiences across the entire customer journey.

Founded in 2005, Bazaarvoice is headquartered in Austin, Texas, with offices in North America, Europe, and Australia. For more information, visit www.bazaarvoice.com

Bazaarvoice

• Build, test, deploy email campaigns, nurture sequences, and automation workflows in Marketo.
• Manage and optimize web forms, landing pages, lead scoring, segmentation, and routing (LeanData)
• Ensure consistent reporting output of marketing engagement and conversion rates (what’s working well, less well).
• Maintain and improve data hygiene between Marketo and Salesforce ensuring seamless marketing-to-sales handoff.
• Enforce best practices for database management, GDPR compliance, and campaign tracking.
• Monitor system integrations and troubleshoot issues related to automation and data flow.
• Own and maintain inbound ticketing system in partnership with demand generation team to execute campaigns.
• Work closely with marketing analytics and sales operations to ensure MQLs are properly routed, scored, and followed up.
• Provide training and documentation for all build and best practices.

Marketing Operations Specialist

Marketing Automation lead at Bazaarvoice managing inbound campaign requests and optimizing email marketing. Collaborating with global teams to enhance marketing automation and data management.

Ameriprise Financial Services, LLC is a leading provider of personalized financial planning and advice. The company emphasizes one-to-one financial advice to help clients reach their unique financial goals and offers complimentary consultations with its financial advisors. Ameriprise is well-regarded in the investment industry, providing award-winning service focused on client satisfaction. With the support of their Investment Research Group, Ameriprise advisors provide clients with objective research, actionable investment strategies, and ongoing market and economic analysis. The company also prioritizes online security and privacy for clients accessing their accounts and financial documents online.

At Ameriprise Financial, we have been helping people feel more confident about their financial future for 130 years. With extensive investment advice, asset management and insurance capabilities and a nationwide network of approximately 10,000 financial advisors*, we have the strength and expertise to serve the full range of individual and institutional investors' financial needs. 

Ameriprise has corporate locations throughout the U.S. and across the globe, and advisor offices in all 50 states. 

Certain hyperlinks within Ameriprise Financial web sites or social media content may hyperlink to third-party content which we believe to be reliable however, we cannot guarantee its accuracy or completeness. For this reason, we do not endorse any linked third-party content, advertising, advice, opinions, recommendations, or other information; it's merely intended to be provided as a general source of information and is not a solicitation to buy or sell any securities, accounts, or strategies. In addition, any linked third-party content should not be used as the sole basis for any investment decisions, nor should it be construed as a recommendation or advice designed to meet the particular needs of an individual investor. Please seek the advice of a financial advisor regarding your particular financial situation.  

Investment products are not insured by the FDIC, NCUA or any federal agency, are not deposits or obligations of, or guaranteed by any financial institution, and involve investment risks including possible loss of principal and fluctuation in value.

Investment advisory products and services are made available through Ameriprise Financial Services, LLC, a registered investment adviser.   

Securities offered by Ameriprise Financial Services, LLC. Member FINRA and SIPC.

For additional important disclosures on engagement rules, linking to third party content or other risks, please visit: www.ameriprise.com/social 

*Ameriprise Financial Q1 2024 Earnings Release.

Ameriprise Financial Services, LLC

• Work in close partnership with Banking and Cash Solutions Marketing, Communications, Training, Sales Strategy, and Operations team to provide operational support and project management.
• Maintain and support ongoing reporting and tracking needs of the Banking and Cash Solutions advisor marketing program, training and webinar engagement.
• Manage activities that support the development and tracking of advisor engagement in key programs within the business.
• Collaborate closely with training managers to conduct pre-event administrative support and complete post-event administrative reporting work.
• Produce and communicate ongoing reporting of advisor and client engagement leading indicators.
• Support the implementation of complex direct to client communication strategies as needed.
• Participate in regular meetings with stakeholders to drive toward business results.
• Develop or refine presentation decks for training initiatives or business reporting as needed.
• Provide data analysis and insights as required to support relevant project initiatives, deliver periodic management information and enable continuous improvements.
• Help team manage direct to consumer marketing and communication processes and documentation before final sign-off by the business for implementation.

Senior Lead Marketing Operations – Banking and Cash Solutions

Senior Lead Marketing Operations supporting client and advisor engagement strategies within Banking and Cash Solutions. Collaborating with cross-functional teams for effective project delivery and reporting.

S&P Global is a leading provider of data, analytics, and insights for critical business decisions, offering a wide range of services including market intelligence, ratings, commodity insights, and indices like the S&P Dow Jones Indices. The company focuses on several key areas such as sustainability, private markets, energy transition, and artificial intelligence. It provides tools and platforms like S&P Capital IQ Pro and Ratings360, as well as ESG scores and indices that guide investment decisions. S&P Global’s offerings are integral to sectors such as finance, investment, and corporate governance, aiming to enhance transparency and efficiency in the global economy.

S&P Global provides governments, businesses, and individuals with market data, expertise, and technology solutions for confident decision-making. Our services span from global energy solutions to sustainable finance solutions. From helping our customers perform investment analysis to guiding them through sustainability and energy transition across supply chains, our solutions help unlock new opportunities and solve challenges.
 
We are widely sought after by many of the world’s leading organizations to provide credit ratings, competitive benchmarking and data driven analytics in global capital markets, commodity, and automotive markets. Our divisions include S&P Global Market Intelligence, S&P Global Ratings, S&P Global Commodity Insights, S&P Global Mobility, S&P Dow Jones Indices, and the renowned S&P 500 index. Additionally, our S&P Global Sustainable1 brings sustainability benchmarking, analytics, and evaluations together, to help customers achieve their sustainability goals.
 
See the latest research & insights at www.spglobal.com

S&P Global

• Own and optimize Marketo Engage: including program creation and best practices, audience segmentation, operational programs for lead scoring, lifecycle, and data cleansing automations, and managing our email marketing calendar.
• Leverage AI and automation tools to enhance campaign effectiveness, personalization, and team productivity.
• Manage integrations of Marketo Engage with Salesforce and other marketing technologies.
• Build and maintain multi-touch email nurture programs and lifecycle campaigns across personas and funnel stages.
• Define and enforce campaign operations standards (e.g., UTM structure, naming conventions, segmentation strategies).
• Collaborate within the marketing team to support seamless campaign execution.
• Manage marketing data hygiene and alignment with data management teams in Marketing and Revenue Operations.
• Create operational dashboards and reports to monitor Marketo Engage integrations and system health.
• Partner closely with the rest of the Marketing Operations team, Marketing and Revenue Operations on marketing-sourced pipeline reporting, lead flow governance, and system alignment.

Associate Director, Marketing Operations

Associate Director leading marketing operations, managing email marketing, and improving processes at S&P Global. Driving campaign effectiveness and cross-functional collaboration for marketing insights.

Thinkahead is a privately owned psychology  firm working across both the clinical field of private practice as well as corporate consulting space. 

Within the clinical setting,Thinkahead works closely with local GPs, allied health and community service organisations in providing psychological assessment and interventions to individuals, children,couples and families.Our psychologists are highly experienced clinicians who use an evidence based approach in treating mental health and/or workplace issues.

Within the corporate space, Thinkahead partners with organisations to achieve transformation at the individual, team and organisational level. We offer a network of resources to help organisations in both the private and public sector identify and apply innovative and sustainable solutions to a range of issues impacting their business performance.

Our programs and services focus on corporate wellbeing, leadership development and executive coaching to  culture transformation,corporate training and consultancy services. We use an integrated approach combining psychological principles and methodologies with leading edge business thinking to achieve sustainable behavioural change, create high performing teams and constructive work cultures. 

Thinkahead strives towards maximising performance and enhancing wellbeing through the alignment and skill building of people and organisations.

Our services are comprised of our 4 core values:

1.  Develop, inspire and stimulate individuals, teams and organisations

2.  Personalised and flexible service that combines proven psychological principles and tools with leading edge business thinking

3.  Positive influence to promote lasting behavioural changes

4. Targeted intervention that ensures cost effective and sustainable solutions

Thinkahead Consultant Psychologist Pty Ltd

• Maintain active target account lists (TALs) within Salesforce and Zoominfo Marketing to maximize integrity of contact information and overall impact of active campaigns and promotions
• Collaborate with Program Managers on target account lists (TALs) 
• Pull metric data for marketing programs including responses, impressions, asset downloads etc. to measure deliverables for campaigns, promotions and events
• Assist with opportunity tracking in Salesforce tied to marketing campaigns and events for effective ROI and marketing performance reporting
• Maintain tool integrations by checking Splash, Influ2, LinkedIn etc. regularly to ensure proper connectivity and information flow to Salesforce for accurate campaign member and status data
• Create Salesforce reports and dashboards for timely and accurate campaign and event performance measurement
• Assist the Experience Team in managing and refining attendee and campaign target lists for partner POP (proof of performance) requirements
• Fulfill account mapping needs related to target list creation for marketing campaigns, events or as requested by the sales or ASU teams
• Assist program managers with ABM tasks as needed to help align processes and goals
• Manage Zoominfo Marketing and Hubspot alerts to maintain data cleanliness of campaign data and contact records associated with ongoing or upcoming marketing initiatives including but not limited to:
• Campaign data (description, partner, solution, parent campaign tagging)
• Contact data (campaign member status, title, email)
• Complete missing information (such as industry or URL)
• Identifying duplicate accounts
• Analyze Salesforce Account Engagement data to assist with the creation of and maintenance of marketing workflows
• Assist with capturing buyer intent data to support list generation efforts for campaign managers, sales and ASU team members
• Track marketing operations tasks, workflows and process in Monday.com
• Other job duties as assigned.

Marketing Operations Specialist working with Salesforce for data management and support of marketing initiatives. Collaborating with tech ops and sales to maximize campaign efficiency.

Hybrid Marketing Operations Managers roles in India

Browse 7 hybrid marketing operations managers roles hiring in India plus related opportunities such as marketing, digital marketing, marketing analyst, revenue operations and business operations.

7 jobs found

Marketing Automation Specialist

Smartsheet

Marketing Operations Manager

Interpolitan Money

Marketing Operations Lead

Leegality

Marketing Operations Specialist

Bazaarvoice

Senior Lead Marketing Operations – Banking and Cash Solutions

Ameriprise Financial Services, LLC

Associate Director, Marketing Operations

S&P Global

Marketing Operations Specialist

Thinkahead Consultant Psychologist Pty Ltd