Hybrid Senior Product Marketing Manager

Posted last month

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About the role

  • Senior Product Marketing Manager at Zello focusing on enterprise growth and positioning strategy. Collaborating cross-functionally to create impactful sales enablement assets.

Responsibilities

  • Own vertical positioning (Retail, Hard Hats, Aviation)
  • Define ICPs, personas, value propositions, and competitive differentiation by vertical
  • Translate customer pain points into crisp, credible enterprise messaging
  • Develop the core enterprise narrative for each segment - putting customer business outcomes first
  • Build “vertical deal kits” that improve win rate
  • Create enterprise-ready proof: case studies, quantified outcomes, security/compliance FAQs, reference stories
  • Deliver enablement for AEs/BDRs: messaging workshops, battlecards, talk tracks, vertical discovery training
  • Run lightweight competitive and market intel: competitor positioning, pricing packaging insights, feature claims, and “why we win/lose” analysis

Requirements

  • 5–8+ years in Product Marketing, Solutions Marketing, or GTM Enablement for B2B SaaS
  • Strong experience building sales enablement that impacts pipeline outcomes (not just content production)

Benefits

  • competitive pay
  • equity with significant upside
  • sabbatical after every five years of service
  • flexible schedules and time off
  • ping-pong table
  • free snacks in the break room

Job title

Senior Product Marketing Manager

Job type

Experience level

Senior

Salary

Not specified

Degree requirement

Bachelor's Degree

Location requirements

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