Senior Product Marketing Manager driving product understanding and go - to - market strategy at Rewards Network. Collaborating across teams to enhance product adoption and customer engagement.
About the role
- Senior Product Marketing & Growth Manager refining B2B marketing strategies at socialPALS. Collaborating with cross-functional teams to enhance product communication and market growth.
Responsibilities
- Drive the evolution of marketing at socialPALS — shifting from traditional B2B communications to a strategic growth function
- Work closely with Product, Sales and Executive Management and take ownership of core topics related to product communication, go-to-market strategies, content and sales enablement
- Focus particularly on communications around the development of our platform and the successful market launch of new products, features and pricing/offer models
Requirements
- Several years of experience in B2B marketing, ideally in a SaaS, platform or tech environment
- Experience in product marketing, growth marketing or a comparable role
- Strong understanding of go-to-market strategies, digital customer journeys and audience-specific communication
- Experience supporting product launches or leading larger communications projects
- Experience working closely with sales teams and a solid understanding of sales-enabling marketing measures
- Practical experience with LinkedIn (organic and Ads)
Benefits
- Flexible working arrangements and a modern working environment
- Weekly team events and shared activities
- Employer contribution to company pension scheme
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Tech skills
Location requirements
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