Credit Analyst supporting comprehensive credit risk functions for clients at Absa Bank. Conducting assessments, managing risks, and ensuring compliance with regulations.
About the role
- VP of Digital Growth & Acquisition marketing improving funnel performance and conversion efficiency across OnePay. Collaborating with teams to drive marketing strategies and structured experimentation.
Responsibilities
- Reporting the VP, Digital Growth & Acquisition Marketing
- Serve as a core operator within the acquisition engine
- Responsible for driving measurable improvements in funnel performance, conversion efficiency, and test-driven growth
- Combine marketing expertise with strong quantitative rigor to design, execute, and scale structured experimentation
- Partner closely across marketing, product, analytics, and credit teams to continuously improve acquisition outcomes
Requirements
- Bachelor's Degree or high school equivalent and 12+ years of marketing within the credit card industry
- 8+ years of experience in digital marketing, preferably within financial services, fintech, or retail media
- 5+ years in full-funnel optimization marketing, experimentation and/or performance marketing
- Proven track record of driving measurable improvements in conversion rates, acquisition efficiency, or growth outcomes
- Strong analytical capability with proficiency in Excel or equivalent tools for performance analysis
- Experience improving or building testing infrastructure, reporting systems or performance frameworks
- Ability and flexibility to travel for business as required
Benefits
- flexibility
- option to work from home near one of our Hubs or come into one of our offices
- required to commute to your nearest Hub for in-person engagement activities
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