Strategic Marketing Coordinator at Erickson Senior Living implementing marketing campaigns and strategies. Collaborating with internal teams and managing project execution for community goals.
About the role
- Marketing Manager enhancing Worldia’s B2B engagement and awareness through innovative marketing strategies. Driving brand recognition in the travel industry while managing performance-focused campaigns.
Responsibilities
- Develop and execute innovative strategies to strengthen our brand and inspire our community.
- Oversee key initiatives for Worldia’s B2B marketing activities across online and offline channels.
- Plan, launch, and track performance campaigns with a data-driven approach.
- Build and execute content strategies (newsletters, social media, branded materials).
- Lead key marketing projects and events, including Worldia’s presence at ITB.
- Monitor KPIs, budgets, and campaign performance, providing clear insights to management.
- Conduct market and competitor analysis to support strategic decision-making.
Requirements
- Minimum 2 years in marketing in a B2B/SAAS/tech environment.
- Knowledge of social media management.
- Strong grasp of KPIs and data-driven decision-making.
- Skilled in CRM tools like Hubspot, and analytics platforms.
- Basic design skills (e.g., Figma, Adobe) and a knack for developing eye-catching materials.
- German and English mandatory (C1 level expected)
- Confident in cross-collaboration environment.
- Familiarity with the travel industry is a bonus!
Benefits
- 30% remote per year (max 1 day per week regularly)
- 27 days of PTO (with possibility to increase to a max of 30 days depending on seniority)
- Lunch: up to 7,5 € lunch compensation for 15 working days per month only for work related meals
- Mobility: up to 40€ mobility compensation for each month to be used for your work way
- Voucher: monthly tax free voucher for up to 50€
- Subsidised Urban Sports Membership
- Nice office premises in the Mitte neighbourhood (the office is pet friendly!)
- Travel Industry Card (After validation of probation period)
- Worldia's booking trip at cost(net) price
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
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