WMS seeks an Influencer Manager responsible for leading strategist teams and ensuring quality deliverables in São Paulo. Collaborate across departments to enhance influence operations.
Responsibilities
Develop and mentor the team of strategists and curators, ensuring technical growth, strategic consistency and excellence in deliverables.
Review and certify the quality of influence plans, validating rationale, creativity, strategic alignment and potential impact.
Ensure synergy between strategists, curators and other teams such as Media, BI, Social and DC, promoting collaborative processes and fluid communication.
Ensure alignment with Squad Leaders, producers and partners, guaranteeing an integrated campaign vision and unified brand storytelling.
Define strategic KPIs together with BI, linked to the client’s business challenges and objectives, guiding the team in building strategies to achieve them.
Monitor campaign performance, analyzing metrics with strategists and BI, and directing adjustments, optimizations and course corrections when necessary.
Encourage creativity and innovation in influence projects, connecting the discipline with other areas and promoting integrated approaches.
Ensure alignment with Squad Leaders on TCCC’s business challenges, making sure influence strategies respond directly to those objectives.
Ensure that briefs sent to the production team are complete and consistent, enabling high-quality execution.
Build and strengthen strategic partnerships with PR agencies, expanding efficiency, repertoire and accuracy in curation.
Deepen relationships with PR firms and media partners, strengthening the influence ecosystem and ensuring agility in delivery.
Requirements
Bachelor’s degree completed in a related field.
Strong strategic vision in influence, with the ability to connect creative opportunities to business objectives.
Proven experience in influencer marketing, including planning, curation and campaign management.
Experience in people management and team leadership, focused on development, monitoring and direction.
Strong project management skills, ensuring organization, prioritization and operational efficiency.
Excellent interpersonal communication skills, facilitating alignments, negotiations and relationships with internal and external stakeholders.
Collaborative, team-oriented profile, ensuring cross-functional integration and joint solution-building.
Benefits
SulAmérica Medical and Dental Plans;
Meal Voucher or Food Voucher;
Life Insurance;
TotalPass;
Birthday day off;
Home office allowance;
Extended maternity and paternity leave;
Childcare assistance (for children up to 6 years old);
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