Head of Brand & Marketing Content leading Manara's brand strategy in MENA region. Develop and execute brand initiatives to position as a tech upskilling leader.
About the role
- Build and schedule French-language email campaigns in Klaviyo, ensuring they are a natural fit for the French market.
- Work with our creative team to brief in email content (graphic design + photography)
- Maintain and refine automated email flows (welcome sequences, replenishment reminders, etc.) and implement performance-based optimisations.
- Monitor email and social performance metrics and identify improvements or tests you could run.
- Manage the French social media accounts and post organic content.
- Participate in the weekly social media meetings across UK, US, FR, and DE accounts, contributing ideas and input.
- Adapt global content to a French audience and ensure the tone and cultural references land.
- Keep an eye on social trends, cultural moments, and platform behaviours relevant to French audiences and feed these back into creative planning.
- Translate and localise product copy on the website, packaging text, website pages, and launch material for new product releases.
- Act as an internal guardian for French language content, ensuring it’s consistent, friendly, and aligned with Wild’s tone.
Requirements
- Native or near-native/fluent written French, with exceptional spelling and grammar
- 1-2 years of digital marketing experience - whether that’s email marketing, social media, or wider digital marketing
- Clear, engaging writing style that can adapt to Wild’s witty, informal brand ton
- Comfortable learning new tools (such as Klaviyo and Thoughtspot).Experience building email or CRM campaigns would be beneficial.
- Comfortable on-camera for French (FR) and familiar with creating content online
- Curious, proactive and ready to take ownership of projects
- Analytical ability to look at performance and numbers
- Strong attention to detail and able to manage multiple projects at the same time.
Benefits
- 25 days holidays + bank holidays + 9 extra remote working days
- Hybrid working, 3 days a week in our shiny new London office
- 4% Company Pension
- Mental well-being support through Spill
- Private healthcare through Vitality
- Weekly early finishes and social events
- Annual L&D budget
- Free breakfast
- Free & discounted Wild products
- 2 x team volunteering days and 2 x personal volunteering days
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
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